Sofiia Holovii

• Developed and executed digital marketing strategies • Managing social media content. • Creating and distributing newsletters and SMS campaigns • Managed relationships with merchants • Organized and coordinated on-site events

Objective: Optimizing digital presence and enhancing commercial outcomes. 🌐💼 Responsibilities: - Develop and execute commercial and marketing strategies. - Manage content on social media, blogs, and design promotional materials. - Actively participate in corporate events. - Execute email campaigns and maintain the training website. - Analyze performance metrics.

- Updating information on the site - Social networking - Creating printed products

- creation of a websit on the Wix platform - development of a visual identity - social media management - e-mailing

- Product promotion and concept development - Collection and analysis of data on the taste preferences of buyers - Promotion in the Internet environment, creation and maintenance of Internet sites, development and implementation of advertising campaigns on the Internet, advertising in Google Ads and Facebook - Cooperation with printing, development of advertising posters for banners, wobblers and leaflets

- Communicating with business owners about the project production - Conducting online and offline business meetings - Assisting the marketing manager in projects coordination and providing outputs on time and on budget - Working with product marketing to develop and promote the product - Creating and executing direct-to-consumer marketing plans to ensure traffic goals are met for promotional programs on Facebook and Instagram - Designing creatives for advertising - Preparing diagram charts using PowerPoint to make the achievements visible

- Taking photos of staff for company marketing materials - Worked in the event, portrait, and product photography - Experienced working on-site using both natural and studio lighting - Photographing high-quality images for internet distribution - Helped an SMM specialist maintain a @bizlab Instagram page