
Sofia Arce
Owner & principle @ Intense Peru & Bolivia
About
Owner of Intense Peru SAC, an online travel agency and local tour operator with close to twenty years of experience creating journeys of a lifetime in Peru. Launched Intense Bolivia SRL in 2016, an innovative online travel agency and local tour operator providing private travel services in Bolivia. Fluent in Spanish, English and Italian.
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Peru
Leisure, Travel & Tourism
Strategy, Analysis, Marketing Strategy, Marketing, Mergers & Acquisitions, Risk Management, Business Planning, E-commerce, Management, CRM, Competitive Analysis
Experience

Owner & principle
Cusco - Peru
INTENSE PERU Online Travel Agency and Tour Operator Experienced online travel agency and local tour operator providing luxury and private travel services in Peru. We've been creating journeys of a lifetime for the past ten years. We recommend the following destinations when planning your trip to Peru: Cusco & Sacred Valley & Machu Picchu, Puno & Lake Titicaca, Arequipa & Colca Canyon, Paracas & Nazca Lines, Amazon Jungle programs (lodge and cruises), Mancora Beach, Lima, and more.

Owner & principle
La Paz, Bolivia
Online travel agency and local tour operator providing private travel services throughout Bolivia. Our destinations include: the Uyuni Salt Flat, La Paz & Moon Valley, Tiwanaku, Copacabana, Sun Island & Lake Titicaca, the Eduardo Avaroa National Reserve, Sucre, Potosi, Santa Cruz and more.

Marketing Manager
Lima, Perú
At Pacifico Seguros - Vida I: Elaborated Quick Start’s business case (CRM solution) and define its architecture to automatically manage sales, retention and database update campaigns per Client, and evaluate the recommendation of future campaigns thru Data Mining. Designed and implemented the Product Sequencing for each Client segment. The latter is established based on Wallet Sizing or Client Value.

Business Head
Lima, Perú
Responsible for portfolio’s revenue of 63% and asset growth of 195% with new multinational clients such as TIM, Ripley, Aguaytia Energy, Marriott. Elaborated and presented the Business Plans to the Business Manager. Proposed credit facilities to Credit Committee based on risk assessment and profitability analysis and subject to approval elaborated economic proposals. Started communication channels with Scotia Bank’s global offices to enhance business potential, and develop product solutions with its clients. Recommended and implemented simplified product and operating procedures such as a new organizational structure for the customer support areas.

Relationship Manager
Responsible for a portfolio revenue growth of 625% in 4 years from US$ 0,5 to US$ 3,2 million with clients such as IBM, Sandvik, Grupo Glencore, TIM, Coca-Cola through the sale of financial products such as trade, leasing, treasury, cash management, short and long term loans, etc. Recommended and signed credit facilities. Elaborated strategic marketing proposals according to clients’ needs. Elaborated “Wallet Sizing” and “Share of Wallet” analysis based on Pareto. Leadered innovation projects such as the integrated credit approval for Multinationals and the automated approval for documentation deferral.
Sofia Arce's Contact Information
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