Nick Freelance Social Media

I am a dynamic and results-driven Freelance Social Media and Marketing Specialist with a robust track record in both Web2 and Web3 environments. Over the past two years, I have honed my expertise in the rapidly evolving Web3 gaming sector, leveraging my skills to drive innovative marketing strategies and community engagement. My passion lies in crafting compelling content and executing data-driven campaigns that resonate with diverse audiences across multiple platforms. Key Achievements: ▪️ Successfully managed and expanded social media presence for major brands, including: ▪️ ▪️ Sporf/Social Chain: Communicated across 14 million+ followers ▪️ ▪️ Unilever: Manage social media strategy for global food brands on Instagram and TikTok, including Marmite, Hellmann's, Pot Noodle, and more ▪️ ▪️ Rab Equipment: Grew to 120k+ followers in 10 months for an elite outdoor clothing brand. ▪️ ▪️ Lowe Alpine: Reached 50k followers for a small outdoor backpacking brand. ▪️ ▪️ @latticetraining: Surpassed 67k+ followers for a climber training business. ▪️ Developed and led successful global product campaigns for Rab Equipment, a leader in sports and outdoor apparel. ▪️ Pioneered content and social media strategies in the Web3 gaming and crypto sectors, adapting to the fast-paced and innovative nature of the industry for a start-up football prediction game. Professional Experience: ▪️ Social Media Strategist (Full-time and Freelance): ▪️ ▪️ Crafted and implemented social media strategies that significantly boosted brand visibility and engagement. ▪️ ▪️ Specialized in organic growth, paid social campaigns, and fostering active online communities. ▪️ ▪️ Delivered impactful marketing solutions tailored to the unique dynamics of Web3, emphasizing speed, creativity, and adaptability. For a chat on services or an informal discussion, feel free to reach out via email or phone: ⭕ Email: nick@socialmedianick.com ⭕ Phone: 07377288643

Owner, founder, and director of the UK's independent sports shop supporting futsal and street soccer across the UK and beyond. Selling team wear, training equipment, and futsal balls for all. Also building own sports brand, Falkon, offering training clothing and accessories, as well as futsal kits.

Project Involvement Content Lead, ScoreRush > Spearheaded launch communications for ScoreRush, a leading Web3 football prediction game. > Orchestrated comprehensive marketing campaigns to position the game as an industry leader. > Developed strategic and creative initiatives for the Pro version launch to maximise engagement and growth. Key Responsibilities: > Conducted competitor analysis and crafted innovative content strategies for user acquisition. > Designed and scheduled engaging content across platforms, enhancing community reach. > Produced high-quality video content, including insights, tutorials, and live AMAs, using Adobe Premiere Pro. > Implemented marketing plans to boost brand visibility and establish industry leadership. > Created SEO-optimized content for emails, blogs, and in-game UI/UX. > Managed Discord community and leveraged platforms like Zealy for engagement and giveaways. > Collaborated with developers to support issue resolution and crisis management > Coordinated with agencies for cohesive marketing. > Cultivated influencer relationships to amplify reach and executed targeted paid social campaigns. Skills: Social Media Marketing, Adobe Premiere Pro, Influencer Marketing, Podcasting, Video Production, Midjourney AI, Perplexity AI, YouTube video creation and channel management

Working across the main food channels on Instagram and Tiktok and working directly with the brand teams to bring their social media channels to life. Handles include: @Marmite, @PotNoodle, @Hellmanns, @ColmansUK, @TheVegetarianButcher, @Knorr

Supported content creation for This Morning Show, with extremely limited time from content requested, to content live in App 🙏

As the Head of Digital Marketing, I was responsible for developing and executing comprehensive digital marketing strategies to enhance our brand presence, drive engagement, and increase sales. I led all digital marketing efforts, including social media management, email marketing, content creation, and campaign design. Key Responsibilities: Digital Strategy Development: Design and implement digital marketing strategies aligned with the company's broader business and marketing plans. Collaborate with senior management to set corporate goals and maximize budget value. Social Media Management: Manage and grow all social media channels, including Instagram, Facebook, Twitter, and YouTube. Create, schedule, and publish engaging content to increase reach, followers, and engagement. Turn blogs into viral social content, leveraging trends and audience insights. Content Creation and Video Production: Film climbers during training sessions and edit the footage into compelling, viral social media content. Develop and execute content strategies that align with the company's goals and resonate with the target audience. Email Marketing: Design and implement email marketing campaigns to nurture leads and drive conversions. Manage subscriber databases and create engaging newsletters with company updates and promotions. Campaign Design and Management: Plan and execute all launch campaigns for social media, ensuring cohesive and impactful messaging. Analyse campaign performance and optimize strategies based on insights and data. Copywriting and Website Management: Write and edit copy for website products, ensuring clear, persuasive, and SEO-optimized content. Support the Head of Product Design in marketing new inventions and products. Collaboration and Leadership: Work closely with the product design team to align marketing efforts with product development. Lead and mentor the digital marketing team, fostering a collaborative and innovative work environment.