Sky(Sikai) Zhang
BD Team Leader - Guadalajara City, SHEIN Marketplace Mexico @ SHEIN
About
Exploring the mystery of Global Trade & E-Commerce. Experienced in Cross-Broder E-Commerce, Global Supply Chain, Sales Strategy & Field Sales, focused on Sales Growth, Business Development, Channel Development, Account Management, Trade Marketing, and Strategy Implementation. SHEIN Platform Merchant Management, Flexport Asia Direct Sales, Unilever Customers Development Field Sales & Sales Strategy
China
Shenzhen
Internet
Go-to-Market Strategy, Team Leadership, 数据分析, 战略规划, 项目管理, 领导力, 市场规划, 客户管理
Experience

BD Team Leader - Guadalajara City, SHEIN Marketplace Mexico
Guadalajara, Mexico
**2024&2025 Year-End Review rating A, 2025 Outstanding Employee** Led regional expansion in Guadalajara City, built up local BD Team, established GTM strategy and hunting SOP, direct report: 6

Sr. BD Specialist - SHEIN Marketplace
Shenzhen, Guangdong, China
**2023 Year-End Review rating S (Top 5% in Department), Q2 Outstanding Employee** • Responsible for Seller BD/Incubation for POP/SEMI-Managed/FULLY-Managed Models, Partner Networking, Data Analysis • Responsible for sellers recruitment, onboarded 2500+ sellers for SHEIN Marketplace (Team Average 800+), ranked top 3 for 11 months (out of 158 members). • Responsible for new sellers’ GMV growth, achieved an average monthly GMV of $2.3M (Team Average $0.2M). • Developed a national partner network encompassing 58 vendors, covering payment, logistics, sector associations, ERP, social media, Ads, financial support, implemented 3 seller events monthly, generated over 1000+ sales leads. • Developed online BD channels on RedNote, Douyin, WeChat Channels, generated 800+ leads • Established data dashboard for BD team, monitoring sales funnel metrics, sellers’ GMV performance, and listing quality. Located more precise seller images based on data analysis. • Collaborated with CRM PM on Web Scraper, AI Calling, AI Messages to improve BD efficiency, provided insights to optimize SHEIN’s CRM system.

Account Manager/Client Solution Associate, Asia Local Business
深圳
Account Manager of Anker • Responsible for revenue growth of Anker with an annual revenue of millions USD, directed Joint Business Plan(JBP) with the client, cultivated and sustained a strong relationship with Anker’s Logistics Procurement and Operation Team • Won the 2022 Annual RFP bid for Anker’s Air/Ocean shipments as the main supplier, obtaining a majority of the cargo volume for US/EU; Won project bids including tons of air freight, 301 Duty Refund, HS Code Optimization, Assessment of Product COO(Country of Origin), significantly increasing Flexport’s Share of Wallet in 2022. • Customized End-to-End solutions for Anker, including Air/Ocean/Trucking/Customs/DG/Compliance, tracked shipments to ensure deliveries. • Established logistics SOP cooperating with cross-function teams, led SOP implementation. • Built dashboard to monitor client metrics including Revenue, Volume, Take Rates, On-Time Performance, AR and AP • Providing Flexport’s SaaS VAS to Anker, improved the client’s digital adoption and operation efficiency. Provided product insights to PMs for product optimization.

Sr. Route To Market Specialist (South Region)
广州
Project Manager for Distributors(DT) Strategy, responsible for GTM Strategy planning, execution, data tracking and system operation • Set the GTM coverage targets and strategy, tracked and followed up on execution result, Y20 Target over achieved • Significantly improved DT-X project reimbursement rate, ranked top 1 nationally in Y20 Q4 • Established DT-X data dashboard to track results of target achievement, distribution, coverage rates and AR/AP, pushed project execution, Y20 DT-X reached a hyper sales growth. • PIC for Orders, Stock, SFA, BI systems for South Region, cooperated with system vendor to improve data accuracy

Sr. Sales Executive (Sales Trainee)
广州
Regional Account Executive for Foshan Region, Direct Report: 15 • Responsible for sales growth of Foshan Gold DT with one of the largest annual revenue of the region, covering the business of Foshan 5 Districts, Y20 1H had a positive growth while Y19 was negative. • Directed annual JBP, determined category and channel development strategy with the client. In charge of acquiring business resources, order management, stock management, expense reconciliation and data analysis. • Led a team of 15 sales representatives, implemented over 300 stores executions to enhance overall sales growth. • Developed new business in Foshan, converted new leads to stable customers, Y19 total cooperated stores improved 3% • Responsible for sales growth of chain supermarkets RKA in Foshan with an annual revenue of a few million RMB, Y20 1H hit a 10+% sales growth. In charge of business negotiation, new products sell in, campaign sell in, in-store execution, promotion sell in, improving product sales and market shares in stores.
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