Simon Weiss

CEO and Founder at M.V.P Consulting Services. Shaping the future of the Sports Betting industry.

I provided a consultative approach with Senior & C-level digital marketers across numerous industries. Within these discussions, my focus is to provide information on Epsilon's data marketing technology that helps brands attract, engage & retain their customers through targeted personalized communications across every channel or device. These discussions include: CRM/CDP, messaging, ESP (email), loyalty, targeted digital media, identity management, digital experience and services, and robust customer data strategie

In this role, I served as the first point of contact for new FinTech customers, ensuring the accuracy of information, establishing timelines, and managing customer expectations for all top-of-funnel activities. I also collaborated with the Loan Officer through the loan process to consult on the home buying process, mortgage terms, and rate inquiries while simultaneously building rapport and verifying qualifications to generate revenue. Additionally, I optimized performance consistently, meeting and exceeding metrics based on performance and cross-selling. Main accomplishments include having provided proactive updates on loan trends and originated loans in 10 states, closed top of funnel loans with a 26% lead to lock conversion and averaged 9 borrowers locking in interest rates per month. Additionally, I delivered exceptional customer service to a pipeline of 100+ customers through CRM, making 900+ calls, texts, and emails monthly, and maintained a rapid response time, responding to text messages within 2 hours vs. the industry 6-hour average. Furthermore, I revamped 10-15 generic templates and modified them to be significantly shorter as well as linked to online portal, website and calendar and overall helped team go from the top 25% to 15% in terms of stack rank of total sales team Lastly, I effectively collaborated with borrowers to upload critical documents and complete tasks on their online portal, leading to a 25.5% effective call rate and was ranked top two in outbound dials month over month on a team of more than 10.

In this role, I tracked consumer engagement via Google Analytics to provide clients with tailored solutions and created client SEO strategies based on business objectives, priorities, and strategic opportunities. Additionally, I served as a project manager and collaborated among various departments for tasks including On- and Off-Page Search Engine Optimization, Website Design, Social Media Management, content creation, E-commerce, and paid search strategy. Main accomplishments include having retained clients at a 97% rate month over month, leading to being in the top 10% on the account management team. Additionally, I created online strategies to drive sales and increase revenue as well as managed one of the largest books of business on the team consisting of 250+ small- to medium-sized business clients and facilitated their digital marketing solutions.

In this role, I conducted extensive sponsorship evaluations for clients Burger King, Constellation Energy, Kroger, and Golden Corral to assess performance and ROI and developed comprehensive sponsorship strategy for Constellation Energy and Kroger. Furthermore, I executed activations through Mohegan Sun's partnerships with the Radio City Rockettes, New York City Football Club, and the University of Connecticut to drive traffic to the Mohegan Sun property. Additionally, I managed and implemented fifteen sports and entertainment sponsorships across the NHL, MLS, NBA, MLB, and college athletics for clients Burger King, Mohegan Sun, TriHonda, and Tim Hortons USA. I also led negotiation and activation planning for partnerships with the Miami Marlins and the Miami Air & Sea Show to promote Burger King’s Impossible Whopper. Lastly, I negotiated new sponsorships and contract renewals totaling $1M+.