Simon Zagainov

Developed and presented comprehensive China & Southeast Asia market entry strategy to the Board — covering three investment scenarios (low / mid / high), go-to-market approach, product localization roadmap, and full P&L projections. Led commercial partnership development and strategic investment track with Chinese institutional investors and regional government partners. Key participant in a major strategic deal.

Built ATOM's China office from zero — full operational infrastructure including HR, legal, and finance departments. Scaled team from 0 to 100+ employees within the first year. Established cross-border financial and legal frameworks to support international operations across multiple jurisdictions. Built relationships with local government bodies and key institutional partners in China. Promoted to lead commercial and market entry strategy based on deep China market expertise.

Joined ExpoPromoter at the China market entry stage and grew with the company from BDM to Managing Director over 6 years. - Built China operations from zero to 7-figure annual revenue - Scaled team to 58 people across 4 global offices - Closed 800+ B2B contracts including deals with state-owned enterprises and government bodies - Delivered +427% revenue growth YoY and +271% net revenue growth YoY - Executed successful business pivot during COVID-19 — shifted from international to domestic Chinese market, achieving 51% revenue growth in 2021 - Personally pitched ChinAccelerator (SOSV) — first company from the CIS region accepted into the program, securing investment

Led China sales and marketing operations, managed client relationships, and built the commercial foundation that enabled the company's scale-up to Managing Director stage.

Led analytical team responsible for implementing Balanced Scorecard framework across Gazprom Transgaz — 11,000+ employees across 24 business units.

Started as procurement economist managing product nomenclature and analytical reporting. Initiated and launched corporate English and Chinese language programs — recognised by management as a strategic initiative. Transferred to the central office to lead an import substitution project based on demonstrated cross-functional impact.

Managed international negotiations and contract management with key business partners. Sourced and closed deals with 10 buyers across Italy and China — first cross-border commercial experience. Oversaw logistics operations between Australia and Russia.

Completed Wharton's Business Analytics Specialization (5 courses) via Coursera. Areas: marketing, HR, finance, operations analytics.