Sierra Li-Xing Bustos
Creative Marketing Strategist @ WorkClaw
About
Making things that feel good. 9 years in Digital Media, Brand Strategy, Creative Direction, Events, and Project Management. Creative Strategy @ WorkmateCrafting the Workmate brand, while shaping how people discover and think about AI. Founder of Xing Agency, where we build brands and lead creative marketing for small to mid-sized businesses across the U.S.
United States
New York
Marketing & Advertising
Project Management, Marketing, Community Building, Event Planning, Art Direction, Production, Concept Development, Creative Direction, Social Media Advertising, Copywriting, Adobe Photoshop, Communication, Digital Media, Creative Media, Writing, Social Media, Video Production, Adobe Creative Suite, Branding & Identity, Storyboarding
Experience
Creative Marketing Strategist
Workmate
New York, United States
Bringing soul and some cheeky fun to marketing in the AI space. Building out Workmate's brand and marketing strat.
Founder
Xing Agency
New York, New York, United States
Making cool things for cool people. https://xingagency.com/
Head of Operations
Leiti Hsu
New York, United States
Plan 20+ events (6-200 guests) from conception to execution with a focus on no-small talk real connection, backed with proposals and project-specific decks that aligned with corporate branding for client outreach. Handled events from start to finish, including venue and vendor management, day of run of show, budget, logistics, as well as marketing materials including campaign marketing, content creation.
Marketing and Operations Lead
BLANK SPACE Art Gallery
New York, New York, United States
Summer Affiliate
Grasshopper Project
New York, New York, United States
Marketing Associate
YOANNA COSMETICS SL
Madrid, Community of Madrid, Spain
A four-month internship conducted fully in Spanish, assisting the Marketing and Advertising team at Yoanna Cosmetics, Madrid.
Content Creator
@sierralixing
Singapore
Conceptualising creative and dynamic content for a large range of clients on @sierralixing.
Assistant To The Chief Of Staff
MUSEUM OF ICE CREAM
New York, United States
Assisted the Chief of Staff in managing overall logistics for the company, creating project-specific decks that aligned with company branding, worked on event planning and management, and assisted the marketing team with market research.
Content Creator and Event Planner
1880
Content Creator at 1880, handling online and social media channels, as well as working with programming and events to create unique member-curated experiences.
Producer
Titan Digital Media Pte Ltd
Singapore, Singapore
Producer, Editor, and Scriptwriter for a wide range of YouTube channels, including Ladies First, Team Titan and The Blueprint.
Education
New York University
Digital Communication and Media/Multimedia
School of the Arts Singapore
Visual and Performing Arts
Sierra Li-Xing Bustos's Contact Information
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