SIDDHARTH ROSHAN
Vice President - BD & Sales @ Smartgrid Analytics
About
With 15+Years of Industry Experience, Leading global revenue charter as Head & VP – Business Development & Sales, with end-to-end ownership across India, Middle East, Southeast Asia, US, and Europe. Driving growth at the convergence of energy transition, renewables, and AI-led digital transformation, I scale markets across power ecosystems—owning revenue, partnerships, and strategic expansion in both mature and emerging geographies. I specialize in converting complex energy challenges into high-value, multi-year engagements by leveraging advanced platforms in EMS, PPC, grid analytics, and AI/ML-driven optimisation. I drive deployment of intelligent solutions including demand forecasting, scheduling, trade optimisation, and digital twin–enabled decision systems—empowering utilities and TSOs with real-time, data-driven control over energy networks and portfolios. With global exposure across utilities and transmission operators, I bring a strong blend of commercial sharpness and domain depth—bridging strategy, technology, and execution to deliver scalable, predictable growth. Key Expertise & Areas of Specialization • Global Revenue Leadership, Go-to-Market Strategy & Multi-Region Expansion • Enterprise Sales, Strategic Deal-Making & CXO-Level Engagement • Renewable Energy & Power Markets: TBCB, FDRE, C&I, Energy Trading • EMS, PPC, Grid Analytics & Digital Utility Transformation • AI/ML & Digital Twin Solutions: Forecasting, Scheduling & Trade Optimisation • Energy Portfolio Management & Optimisation for Utilities & TSOs • Transmission Systems, Grid Operations & Automation • Renewable Forecasting, Intra-State Scheduling & RT-DAS • IEMS, Asset Optimisation & Performance Management • BESS, EV Load Optimisation & Smart Utility Ecosystems • Strategic Alliances & Global Partner Ecosystem Development • Consultative Selling & Complex Bid/Proposal Management • End-to-End Ownership: BD to Delivery & Customer Success • Key Account Management & Revenue Expansion • High-Performance Team Building & Leadership Known for bringing structure to ambiguity, speed to execution, and clarity to revenue strategy—I don’t just build pipelines, I build markets and defensible advantage. Focused on outcomes. Growth that is scalable, repeatable, and built for the future of energy.
India
Delhi
Information Technology & Services
Bess, Energy Management Systems (EMS), FDRE, BMS, Artificial Intelligence (AI), Digital twin, Sustainability, Automation, SCADA, New Business Development, Strategic Planning, Strategy, Strategic Partnerships, Account Management, Data Analysis, Analytical Skills, Business Analysis, Leadership in Energy and Environmental Design (LEED), Energy Management, Utilities
Experience

Vice President - BD & Sales
Greater Delhi Area
Leading global revenue charter as Head & VP – Business Development & Sales at SmartGrid Analytics, with end-to-end ownership across India, Middle East, Southeast Asia, US, and Europe. Entrusted with scaling the company’s global footprint, I drive market expansion, enterprise deal-making, and strategic partnerships across mature and emerging markets. I operate with full accountability for revenue performance, pipeline health, and predictable growth at scale. I specialize in opening complex, high-value enterprise relationships and converting them into long-term, multi-million-dollar engagements. My approach blends sharp commercial judgment with deep domain alignment—positioning analytics and digital transformation as core business enablers for utilities and energy enterprises. Core mandate: • Own and deliver aggressive global revenue targets across regions • Architect and execute multi-market go-to-market strategies • Build, lead, and scale high-performance sales teams • Close large, strategic deals with CXO-level stakeholders • Establish and monetize partner ecosystems and alliances • Drive disciplined pipeline generation and conversion excellence I am known for bringing structure to ambiguity, speed to execution, and clarity to revenue strategy. I don’t just build pipelines—I build markets, categories, and long-term competitive advantage. Focused on outcomes, not activity. Growth that is scalable, repeatable, and defensible.

Head (India | MENA)-BD & Strategy) / AVP
Gurugram, Haryana, India
As the Business Head/AVP - BD & Strategy at Quadrical AI, I spearhead the growth and expansion of our innovative Asset Management, Firm Dispatchable Renewable Energy (FDRE) platform, Tariff Based Competitive Bidding (TBCB) segment, BESS, and AI/ML-based advanced Data Analytics solutions across India, the Middle East, and North America. With a focus on storage optimization, FDRE, and energy portfolio management, I drive strategic partnerships, business development, and market penetration, leveraging my expertise in the energy sector to deliver cutting-edge solutions that transform the way businesses manage their energy assets and optimize their energy portfolios.

Deputy General Manager (BD & Strategy)
Delhi, India
Ex PWC | 12+ years of Experience | Business & Strategic Consulting | Sustainability Goals | Power Sector OT/IT Solutions | ESG | GCC | Net Zero 2047 | IoT Industry 4.0 | Decarbonisation | Corporate & Financial Strategy

Senior Business Development Manager
50 Hertz Limited
New Delhi Area, India
I work closely with Power Utilities of Indian as well as Global Market covering all the aspects of Business Development and Marketing aspects towards the achievement of Business Goals.
SIDDHARTH ROSHAN's Contact Information
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