Shiksha Surana
ERP Supply Chain and ESG Lead Icecream @ The Magnum Ice Cream Company
About
Experienced Analytics and Strategy Consultant with a demonstrated history of working in the information technology and services industry. Experience in Demand Planning, Customer Analytics and Logistics in FMCG Industry. Skilled in Pre-Sales, Project Management and Solution Design. A strong business development professional with a Master of Business Administration (M.B.A.) focused on Marketing, Analytics, IT Systems from Indian Institute of Management, Indore.
India
Bengaluru
Information Technology & Services
Marketing Strategy, Stakeholder Management, Team Building, Order to Cash, Logistics Management, Product Management, Collaborative Problem Solving, Project Management, Strategic Planning, Consulting, Business Development, Analytics, Business Strategy, Pre-sales, Project Delivery, Inventory Management, Market Research, Agile Project Management, Demand Planning, Sales Forecast
Experience

Senior Manager, Integrated Customer Experience
Bengaluru, Karnataka, India
Leading process standardization and productivity agenda for customer operations Anchoring the product transfer and transform strategy across 350 products, while identifying opportunities for rationalization and modernization Designed and delivered an integrated customer journey, cutting across diverse technologies such as planning (FEU, Kinaxis), promotions (TPM, TPA), customer claims (DMS, Claims) etc., on the back of Unilever Data Lake Led automation of data reconciliation for omnichannel forecasting and promotional analytics Spearheaded and delivered improvements across 80+ technologies and 30+ geographies through technology improvement, process change, conversational AI, omnichannel CRM

Global Logistics Product Manager
Bengaluru, Karnataka, India
▪ Managing an in-house B2B product, Where Is My Truck, to elevate customer and carrier experience through real-time tracking, digitized proof of delivery to automate invoicing & claims operations (live across 10 countries in 18 months; projected to cover 80% business by 2023) o Responsible for product management & engineering, resourcing, demand management and multi-region project delivery o Streamlining operations for more than 3 million shipments annually basis quick settlements, minimized overheads and working capital reduction ▪ Optimized global logistics tech infrastructure and support organization across PAAS solution to deliver 30% cost reduction ▪ Leading multiple programs within Equity, Diversity & Inclusion pillar to address gender-balanced hiring, mentoring & networking

Solution Design
Mumbai, Maharashtra, India
• Gather business requirements and plan product development across clients and industries • Led study to design process for Accounts Payable & Reconciliation, reducing 35% time from indent to vendor payment across clients • Formulated backhaul strategy by marketplace matching of return trips for transporters, reducing freight rates by 6-8% for clients • Implemented Indent scheduling across routes to reduce transit time by 15-20% across clients

Senior Consultant, Presales & Delivery
Mumbai
• Leading pre-sales consultant in West India, with responsibilities spanning across conversion of new clients, proposal creation, demo showcasing, requirement based PoC delivery and efforts forecasting • Acting as Functional Consultant and Project Manager at ABRL More, tasked with internal and external stakeholders o Customer Analytics - Devised target intervention strategy for ABRL More and delivered win-back, wallet share, churn prevention, new to repeat, affinity analysis, brand insights through analytics-driven results o Delivered sales forecasting, MBQ norms and allocation to manage inventory for all supermarkets and hypermarkets. o Leading a Price Optimisation Project with the main objective to increase GM% with the guardrail that revenue should not decrease o Responsible for pre-sales of multiple new projects • Jointly heading business development exercises across Retail, Life & General Insurance, Utilities and Agriculture

Consultant, Presales & Delivery
Mumbai Area, India
• Responsible for presales and account management, tasked with discovery of new projects and life cycle management of projects • Implemented data strategy by spearheading consolidation across 20 source systems to build data marts and cater to 200+ reports • Devised Campaign Analytics strategy by building a 360-degree view of a customer

Business Development Intern
Mumbai Area, India
• Managed décor category by onboarding makers, developing catalogs • Devised a blueprint to introduce new untapped category basis market research • Drove SEO, competitive analysis and content marketing to register 159% sales growth
Education

Marketing, Analytics, IT Systems
I studied General Management at IIM Indore. I was also the head of Systems Team for IRIS and C&D Team for i5 and the junior member of Infracom. I was the President of ShARE IIM Indore Chapter- a think tank across 12 countries and 38 universities.
Shiksha Surana's Contact Information
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