Sherita Scott, MS.
Health & Beauty Care Category Manager @ Kroger
About
I am a strategic retail and growth executive with over 21 years of experience leading multi-billion-dollar categories , most recently owning enterprise Health & Beauty Care strategy.I specialize in building brands, driving profitable growth, and translating shopper insights into executable go-to-market strategies. Trusted partner to national and emerging CPG brands, leading high-stakes negotiations, joint business planning, and portfolio growth. #SheritaBuildsBrands
United States
Cincinnati Metropolitan Area
Retail
Retail, Customer Service, Merchandising, Leadership, Management, Inventory Management, Marketing, Process Improvement, Strategic Planning, Sales, Inventory Control, Time Management, Store Management, Team Building, Forecasting, Grocery, Sales Management, Consumer Products, Visual Merchandising, Account Management
Experience
Health & Beauty Care Category Manager
Kroger
Cincinnati, OH.
• Maintain a high level of knowledge of market trends, customer needs, customer lifestyles and competitive activity within categories of responsibility. • Develop category plans based on market trends and competitive activity that support the company and department business strategy. • Develop sales plan that includes promotional, display and special seasonal programs. • Negotiate favorable programs and costs while developing and maintaining strategic alliances with manufacturers. • Create and/or update plan-o-grams for categories of responsibility according to designated review schedule. • Partner with Marketing Manager to develop and manage the Corporate Brand strategy and product selection. • Visit divisional store sites to ensure program execution for categories of responsibility.
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Account Manager
Fidelity Investments
Education
Northern Kentucky University
Executive Leadership & Orgainizational Change
Golden Key International Honor Society (Member) https://www.goldenkey.org Beta Gamma Sigma Honor Society (Member) https://www.betagammasigma.org/alumninetwork Alpha Kappa Alpha Sorority Incorporated http://www.aka1908.com
Northern Kentucky University
Organizational Communication
Sherita Scott, MS.'s Contact Information
Phone
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