Sheldon Lawrence, MBA

- Directed programs and cross-functional teams in AI, Machine Learning (ML), Analytics, Data Science, and Engineering to architect and deliver enterprise-grade AI solutions, leveraging advanced analytics, LLMs, and deep learning frameworks. - Spearheaded negotiations and stakeholder management for AI, business intelligence and digital transformation contracts across healthcare, finance, legal, gaming, technology, hospitality and retail industries including companies such as Electronic Arts, Google, Insight Global, Radisson Hotel, Searce, Jubilee Queen Cruises - Led AI R&D initiatives including the design and deployment of Generative AI and agentic AI, and custom python ML-based AI platforms utilizing Reinforcement Learning and Retrieval-Augmented Generation (RAG), in partnership with Canadian and U.S. research institutions. - Developed and implemented Medical AI diagnostic software, multiple e-commerce sites plus ML-based recommendation systems, self-service chatbots and generative AI-based conversational analytics, AI based automation workflows, AI-powered educational training system with translation to over 100 languages, ML model based legal systems - Consulted and delivered AI/ML solutions with real-time data analytics leveraging OpenAI, Deepseek, Perplexity, Tableau, Tensorflow Microsoft Fabric, Power BI, Looker and ERP systems with cloud-native architectures on GCP, AWS, and Azure including e-commerce, legal, HR, retail, technology and SaaS solutions Implemented risk-based AI governance frameworks (AIDA, NIST RMF, EU AI Act) to ensure compliant and ethical AI use across Canada, U.S., and EU operations. - Championed scalable AI/ML operations, MLOps best practices, AI risk governance and data pipeline optimization to support real-time analytics and continuous model improvement.

- Led AI/ML and BI initiatives and programs for BFSI, healthcare, and media clients, delivering predictive and embedded analytics on Google Cloud for clients such as TIME, Swiss Chalet, The Keg, Amagi, Keybank, Indiana Unit Health Hospitals (18), Highmark Health, Cerevel Life Sciences, ALS Institute - Designed CI/CD pipelines and transformations to ensure analytics and AI-ready data - Built go-to-market (GTM) plans and statements of work (SOW) for projects involving Google cloud-based infrastructure including Looker, BigQuery, BigTable, Dataproc, Apache Superset, and Vertex AI. - Modernized and developed automation workflows for corporate business platforms and systems for over 25 corporate clients including Keybank, United Airways, life science companies ALS Institute, Cerevel and RECIPE (CARAS) where customer data was automated to predict product changes, KPI business metrics, product seasonality, report delivery on weekly, monthly, quarterly, and annual basis to over 2500 business + C-suite - Mentored analytics and project teams, driving innovation, best practices, and delivery excellence.

- Led Looker BI modernization and data engineering ETL process to Snowflake from PostgreSQL and Looker cloud platform migration using Python and Looker SDK - Negotiated and implemented strategic GTM plans to monetize BI as a profit center. - Managed the Looker BI team to support 500+ enterprise clients with a total of 3000 users and executed data governance policies and best practices to ensure quality and secure data in a multi-tenant SaaS environment - Developed the business intelligence framework to manage over 50 sets customer requirements - Leveraged Google's Looker Business Intelligence to provide on-demand embeddeed analytics to exceed customer demand as part of the Sonar SaaS application - Developed sales demo and training and new pricing tiers to scale customer growth to 200% and increase profit margins - Leveraged Python for data management, data migration, and automation of complex data-driven tasks for data analysis - Maintained Snowflake data warehouse and data lakes to provide consistent 24/7 high performance data availability for data analytics and data governance

- Empowering businesses to use Looker BI and Google Cloud products for business operational and financial analysis, trending, data modelling and data governance - Co-developed in-person and self-service Google Delight Looker Business Intelligence program called Google Delight as TVC for Google Centre of Excellence - Consulted and technically trained 30+ organizations in advanced analytics and Google Cloud platform using Looker, BigQuery, BigTable, Dataproc, Vertex AI Snowflake data warehouse, best practices, and semantic modeling.

- Designed a national digital innovation strategic framework and action plan aligned with top 5 UN Sustainable Development Goals (SDGs) to address poverty, challenges in healthcare, equality, sanitation, and increase education - Developed governance and compliance policy to support innovation alongside AI and data regulatory compliance including GDPR, CPRA, PIPEDA, HIPAA, and ISO 42001, enabling faster AI deployment and reducing cross-border data risk. - Managed an international team of 7 consultants and stakeholders in the office of the president of Niger, WHO, local stakeholders and private sectors partners - Delivered data-driven governance and partnership models to deliver a sustainable solution that contributes to education, innovation leading to rapid and consistent economic development

Managed Preproduction Environments to ensure 99.9% availability of business critical infrastructure including over 140 physical, VM, and cloud servers,, data quality management, data security and data compliance audits including PCI-DSS assessments - Participated in architecture reviews for PRESTO fare payment system (handling 2M+ daily transactions) - Led hybrid Waterfall/Scrum delivery for financial transaction systems in compliance with OPS standards - Developed data quality test plans, lessons learned and continuous improvement processes that reduced errors by 20%- -Managed QA testing programs, production software and hardware deployment plans and support for 10 municipalities across Ontario - Responsible for vendor management involving policy, agreements, SDLC service delivery and quality assurance improvement - Generated data analytic dashboards and analysis leveraging DAX, and MS SQL Server, PowerQuery to display business initiative progress, forecasts and insights for stakeholders - Managed and audited operational budget to reduce expenditures by 40% saving Metrolinx and taxpayer 1.3M per annum through virtualization and property optimization

• Managed IT projects for Legal Services, Enforcement services, and Customer Service to improve business process and to create a more Lean-based workforce • Planned bylaw and enforcement operational strategies for MTO and GO Transit, governmental agency • Administered and trained Compliance Services staff as interim supervisor • Established Compliance Services internal policies, development processes, and efficiencies through technology to reduce staff resource time. • Developed new Metrolinx Bylaw 2A to support the new PRESTO system and violation rules in concert with MTO • Initiated and completed the project for a new Court Tracking software system that saved 50% of staff resources • Introduced projects for Data aggregation, Online Internet Services for Payment of Fines, Parking Reservation, Online Inquiries to provide better customer service and easy access and to optimize staff • Developed training programs to support Compliance Services staff and 100 transit officers to close out projects

-Managed Oracle-based software as a service (SaaS) operation for Canada - Established data governance and compliance policies SaaS data retention for over 9 municipalities and their constituent data of over 10M people in the public -Designed and implemented Oracle database structures and PL/SQL application solutions - Developed Crystal Reports and Oracle SQL views for municipal parking systems -Managed SaaS application that supported Canadian municipalities for smart cards parking & permits - Managed and developed best practices for over 12 software custom development solutions, deployments and training projects for 9 municipalities and agencies - Negotiated deal with City of Ottawa to provide 10-year SaaS service bureau worth $4M - Restructured sales and marketing approach to reach 40-60% profit margin shifting the company to be system integrator and develop cloud and virtualization initiatives - Develop reports using Oracle SQL DB view implementation and Crystal Reports to track key data quality and management metrics plus revenue per client

- Optimized the Information Technology team over 10 Canadian offices from coast-to-coast from one central location through MDM and remote services -Implemented PCI-DSS compliant data management for payment systems - Designed data classification schema for PII protection to protect end user data for Smart City, ParkSmart, Appliance Canada, and Coinamatic lines of business - Developed a model to provide unique support 4 business entities including SmartCard Technology, Appliance Canada, Coinamatic Laundry, and Parking System Divisions - Managed operations and infrastructure projects consistently within the allocated budgets - Reduced IT infrastructure hardware capital costs and operational cost by 30% through a 50% reduction of physical servers - Implemented load balancing for cloud-based applications to meet 99% uptime goal and improve customer experience and service availability - Established multi-site disaster recovery plans , security frameworks, and process documents to reduce corporate operational and security risk

-Directed in-house development team to develop custom supply chain workflows and software to support new business -Managed the business IT infrastructure, logistics centre and IT electronics labs to maintain the B2B supply chain to businesses including IBM, Apple, Siemens, Exabyte, and Cisco/Linksys -Scaled security and infrastructure to multiple locations and 4 times workforce -required to ramp up for new business contracts within a 4-week period -Optimized and automated the operational testing software to reduce the FTE count on the testing and assembly lines to increase efficiencies by over 30% and position the resources to areas of need