Shatha Bdair

Chief SME Banking Officer @ Bank al Etihad

About

Chief SME Banking Officer with 18+ years of experience in SME and Retail banking. Executive leader with full accountability for strategy, P&L, growth, and portfolio quality, specializing in building scalable SME businesses, leading large networks, and driving transformation with strong risk discipline.

Country

City

Jordan

Industry

Banking

Skill

Management, Leadership, Microsoft Office, Customer Service, Project Management, Negotiation, Commercial Banking, Banking, Credit Analysis, Team Leadership

Experience

Chief SME Banking Officer

Bank al Etihad

2025-6 - Present · 1 yr 4 mos

Head of Business & Network Operations – SME & Retail Banking

Bank al Etihad

2024-6 - 2025-7 · 1 yr 2 mos

Jordan

Leading business performance and branch network operations across SME and Retail banking, with a focus on growth, operational excellence, governance, and cross-functional alignment.

Head Of Business - Retail & SME

Bank al Etihad

2020-7 - 2025-6 · 5 yrs

Amman, Jordan

Led SME and Retail business growth, portfolio performance, and commercial strategy, with full ownership of revenue, client acquisition, and profitability across the network.

SME Senior Director

Bank al Etihad

2014-10 - 2020-6 · 5 yrs 9 mos

Amman Governorate, Jordan

Led SME portfolio growth, relationship management, and credit performance. • Built and scaled high-performing SME teams. • Strengthened client relationships and portfolio quality.