Sharada Gurajaplli

Expertise in effectively managing operations spanning requirement analysis, product sourcing, price negotiations, production monitoring, supply chain management, bookings & stock management. Achieve Targeted Sales for the Respective brands Improve gross margins Adherence of Visual standards as per the brand requirements Improve footfall conversion for respective brands Improve stock turns for the brands Planning and approve the assortments Enhance Brand Promotion and marketing activities. Build and maintain relationships with key personnel / licensees / principals, etc.

Identifying and developing Buyers and Vendors, function as interface between buyer and vendors Setting strategic benchmarks and partners with Marketing, finance, operations promotions, events and advertisement. Designating financial objectives to buyers and associates Costings based on target prices/ reverse costing to suit clients requirements. Responsible for reaching overall divisional financial goals Hiring, leading, and developing a high performance team of merchants for product Category and support the development of their team members Establishing and adjusting divisional strategies, business practices, global objectives and priorities Negotiating and providing guidance to merchant groups Regularly attending fashion events to remain keen on current trends fashion and other innovations regarding fashion. Maintaining Quality aspect for all production processes Mapping out Production planning and delivery schedules with active follow up to ensure. Timely execution of the orders. International Business Development Understanding market trends and customers, and identifying new business opportunities with products, assortments and concepts Directing and controlling the activities of merchandise procurement/ selection, pricing, product design and development. Performing other duties as required by management Overseeing continuous implementation of brand and presentation