Shannon Haggerty

Over 20 years of experience with the demonstrated ability to increase business and drive revenue thru multiple distribution channels while expanding a large portfolio of business across diverse regions. Entrepreneurial leadership with an instinctive talent proven to surpass expectations and achieve results by increasing profit margin, gaining market share and enhancing competitive position. Established background in strategic planning and execution that is adaptable to any industry, combined with a consultative sales approach, a strong focus on customer service and a tenacious spirit. Experience includes; • Developed several multimillion dollar territories, spanning across regions and industries including +50 accounts and 100’s of customers simultaneously at ~20% average growth. • Analyze market to determine industry trends, project opportunity and competitive position. Establish operational reality and develop an overall strategy for business development. • Generate reoccurring revenue by implementing volume-based incentive programs, driving overall sales, capturing competitively held market share and maximizing profitability. • Create targeted marketing campaigns and presentations based on data analysis to promote brand awareness and demonstrate the advantages of my products/services. • Leverage activity generated within the market to build relationships and provide individualized service for each customer’s needs to grow business within all levels of an account. • Collaborate with Commercial Contractors, Architects and Designers to secure specification on new projects, manage market pricing on competitive bids and capture new business. • Promote the features & benefits of my products/services with regular presentations and updates to the sales and design teams within my customer base. • Engage with influencers and end users in the industry to broaden my network, promote brand awareness and increase our sphere of influence on relevant updates. • Manage National/Regional Programs and drive compliance within customer base to defend specified business, eliminate competition and grow market share. • Maintain detailed account plans for each customer, update monthly forecasting and coordinate with Operations and Supply Chain teams to service customers effectively.