Shane/Xin Zhang

• Managed and connected with advertisers from platforms such as Commission Junction, LinkShare, Impact Radius, Affiliate Window, Webgains, ShareASale, and Refersion. • Developed strong working relationships with clients including Lovelywholesale, Optimise, CBDaff, Dresslily, and Travelzoo, overseeing campaigns from creative brief to strategic analysis. • Focused on monetizing websites like hotdeals.com, savings.co.jp, promopro.co.uk, vouchergains.co.uk, and ozsavingspro.com. • Actively participated in developing new business opportunities.

• Managed 70% of the network’s advertisers, including mobile CPA, gambling, and CPL verticals, building and maintaining strong relationships. • Maintained the highest receivables turnover ratio in the company, with 90% of advertisers sending payments timely. • Collaborated closely with affiliate managers and direct affiliates, proposing the best campaigns to match their traffic. • Added new campaigns daily, constantly developing new advertisers and affiliates. • Achieved an average 20% growth in revenue within the first 6 months.

• Managed and designed the company website. • Promoted company products through Baidu and 360 search engines. • Optimized keyword research using Baidu Webmaster tools and PPC tools. • Helped build an online store on Taobao, 1688, and various Chinese online marketplaces.

• Worked within departments as a marketing assistant and merchandising planner at the largest Chinese supermarket in Ohio. • Helped define targeting, segmentation, and testing initiatives for each promotional campaign to maximize program ROI. • Identified local customer trends to promote Asian products, building in-depth knowledge on customer behavior and market trends, and recommended products and product lines to the merchandising department.