Shai Tsur
Technical Product Marketing Manager @ NVIDIA
About
I am a technology professional known for my ability to leverage my technical expertise, extensive market knowledge, and insight into customer needs to develop and launch hardware and software ecosystems. I drive creation of products that provide relevant solutions for customers and am adept in establishing strategic partnerships to further success while navigating complex, multi-partner business environments. I’m passionate about leveraging technology to design solutions, quickly learn new technologies and ecosystems, and strive to keep up with the latest innovations in the ever-evolving tech industry. I’ve become known for my ability to develop strategies that answer customer needs while increasing market competitiveness and have a successful track record spanning both corporate and startup environments. A FEW SUCCESSES & KEY BACKGROUND NOTES ► Opened 12+ new markets to end customers by strategizing and driving creation of multiple platforms for Arm’s product across diverse operating systems. I identified key partners and engaged software vendors to create a price-optimized solution allowing customers to port software to company architecture. ► Attained essential ecosystem support necessary for development of a new IP drive (Kinetic) at Seagate. I led work with 2 leading scale-out software vendors and 4 ODMs to implement hardware. ► Assisted in pioneering Microsoft’s first accelerator for startups – a model later adopted worldwide. Not only did I recruit startups, I served on the committee driving the first 2 waves of the project. Areas of Expertise include: Ecosystem Development ► Corporation Innovation ► Technical Solution Development ► Strategic & Analytical Problem Solving ► Cross-Functional Team Leadership ► Relationship Building Throughout my career, I’ve developed a wide range of professional partnerships throughout the US, Israel, Taiwan, and Europe that I leverage as I continue to drive results and address customer needs. My experience has given me strong insight into technology companies involved in Cloud and Edge computing, SDN and NFV, Networking and Data Centers, and Machine Learning. Additionally, I hold an MBA, as well as Master’s and Bachelor’s degrees.
United States
Mountain View
Computer Software
Business Development, Start-ups, Strategic Partnerships, Business Strategy, Entrepreneurship, Product Management, Go-to-market Strategy, Product Marketing, Strategy, Cloud Computing, Social Media, Mobile Devices, Corporate Development, Venture Capital, Mobile Applications, Online Advertising, Mergers & Acquisitions, User Experience, E-commerce, Strategic Consulting
Experience

Senior Manager Cloud Marketing and Developer Relations
San Francisco Bay Area
I drive adoption of NVIDIA’s unique technologies in cloud and datacenter infrastructure with ISV partners in areas such as accelerated networking, edge platforms and solutions, cloud infrastructure, security, and storage Role Highlights Include: ► Served as global lead for cloud and datacenter technologies with NVIDIA’s Inception Program for startups. Worked with Inception partners to develop differentiated, cutting-edge solutions leveraging ISV IP and NVIDIA’s data acceleration technologies. ► Developed joint technological solutions with more than 10 partner companies, driving engagement between partner product and engineering and NVIDIA product management, engineering and marketing organizations. ► Developed Go to Market strategies and marketing collateral with partner companies, working with NVIDIA sales teams to unlock new business opportunities help execute against those strategies ► Managed program with key platform partner for containerization management and deployment. Worked with partner and NVIDIA engineering and product management to define Product Requirement Document and drove execution against that plan ► Developed certification solution with strategic partner to enable adoption of NVIDIA-enabled solutions by OEMs

Senior Software Ecosystem Manager ► Software Development ► Revenue Growth ► Client Advisory
San Francisco Bay Area
In this role, I lead software ecosystem development for the infrastructure line of business and create productized solutions for customers. Role Highlights Include: ► Positioned Arm as a major player in the uCPE space by developing key software and hardware partnerships. Opened up new revenue stream for the company while spearheading a new business model. ► Brought together business partners to define a new product for major mobile operator; successfully guided the group to deploy a relevant solution by leveraging open source technology blueprints. ► Increased company’s relevance in the NFV market by ensuring availability of software on Arm systems and met growing customer demand by convincing major software vendors to port 12+ ISV offerings.

Senior Business Development Manager, Advanced Storage Group ► Ecosystem Development ► Product Launch
Cupertino, California
I guided business development for and led the subsequent market launch of Seagate’s Kinetic Open Storage Platform, an innovative Ethernet drive for cloud storage. Role Highlights Include: ► Attained essential ecosystem support necessary for a new IP drive in development (Kinetic), engaging with 2 leading scale-out software vendors and 3 ODMs to implement hardware and driving this project completion. ► Spearheaded availability of storage enclosures necessary for Kinetic product, leading engineering teams to develop 3 functional end-user solutions. ► Recruited 6 companies to establish credibility ahead of creating new open storage project in Linux Foundation; also negotiated with key industry players to support successful launch.

Business Development Manager for Startups ► Partnership Creation ► Leadership
Herzliya, Israel
I created relationships with Israeli startups while guiding business development for Microsoft’s ILDC, and played a key role in pioneering a new strategy later adopted worldwide. Role Highlights Include: ► Served as key member of team pioneering the company’s first accelerator for startups that was later launched in a dozen countries. I recruited startups and served on selection committee driving the first 2 waves of the project. ► Expanded Microsoft’s capabilities in cloud, big data analytics, and open source capabilities by establishing partnerships with startups across multiple Microsoft business groups. ► Elevated Microsoft Israel’s R&D Center presence across company and spurred engagement by connecting startups with Microsoft executives, a move that increased recruitment of startups at industry events.

Investment Associate ► Strategy Development ► Startup Assistance
Tel Aviv, Israel
In this role, I spearheaded investments across Internet, new media, mobile application, gaming, and software, building a strong network across Israel’s high-tech community to garner new business. Additionally, I served as a board member, defining business / product strategy and building the management team. Role Highlights Include: ► Drove $50M total investment in internet, software, and mobile startups, driving all aspects of this process from sourcing potential clients to leading due diligence, negotiating deals, and handling post-investment work. ► Collaborated directly with portfolio companies to strategize on business development, marketing, product definitions, presentations, and fundraising. ► Evaluated 1000+ prospective companies engaged in Internet, new media, and mobile technologies as well as defined the fund’s investment strategy across these sectors. Prior to my role at Giza Venture Capital, I was a Product Manager at RoboGroup.

Business & Technical Consultant
Shai Tsur Consulting
Tel Aviv, Israel
Worked with high tech companies on strategy, fundraising and marketing. Created business and technical documentation including business plans, financial spreadsheets, and PowerPoint presentations.

Product Manager
RoboGroup
• Managed development of RoboGroup’s Content Management System for e-Learning. • Worked across groups in the company -- Marketing in the US and R&D in Israel. • Wrote product specifications and oversaw development with Israeli R&D team.

Learning Content System Manager
Tel Aviv, Israel
• Managed implementation of e-Learning systems used to train Comverse field engineers and customers worldwide. • Developed unified system, integrating multiple e-Learning tools for synchronous and asynchronous training and online evaluations.

e-Learning Project Manager
Degem Systems
Rosh Haayin, Israel
• Developed a Content Management System and courseware for e-Learning. • Led design and UX team and worked with outsourced development group working on courseware.
Shai Tsur's Contact Information
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