Seth Doria

Elevate BJC’s brand by supporting executive leaders to communicate across both internal and external channels, including memos, video scripts, town halls, speaking engagements, social media, press conferences and other engagement opportunities. Showcase the incredible leadership talent and the extraordinary work of BJC’s organization by managing the BJC nominations & awards program that will bolster organizational pride and enhance BJC’s image as both a great place to work and receive care.

- Transformed a siloed approach to employee communications into a cohesive and collaborative one, bringing together cross-functional teams and influencing through a shared vision, conversations, and camaraderie. - Elevated the functional maturity of employee communications, introducing an editorial and content strategy for the newly launched Intranet, and structure and globalization of global all-hands meetings. - Partnered closely with the Head of HR, providing strategic leadership to guide communications and cadence on HR-related topics—compensation, benefits and enrollment, talent management, etc. - Led communications for a company confidence initiative to influence culture, developing an editorial strategy aligned to C-level strategy/goals—creating engaging stories using vignettes of employees executing to those goals.

Lead team charged with developing and executing cohesive, multi-channel internal messaging strategies for more than 30,000 employees across Citi’s U.S. Consumer Bank. This includes executive, business and Human Resources communications for client-facing teams in branch offices and in the Consumer Wealth Management division, and for back-office functions like Marketing, Risk and Analytics. Have also supported Operations and Technology teams during previous assignments. Expert writer who establishes a personal connection between leaders and their teams through content that is authentic to the leader’s voice, conveys empathy and understanding, and connects company strategies and cultural values to individual colleague experiences. Includes multiple experiences coordinating an integrated strategy to lead teams through transformation. Consistently exceeded expectations to receive multiple promotions over 20 years, rising from a temp in an operations call center to writing for top executive leadership (including memos, town hall talking points, speeches, video scripts), with roles steadily increasing in scope and accountability at one of the largest, most recognizable and most complex institutions globally. Led teams to use a data-driven approach to identifying audiences’ wants and needs and developed messaging that is differentiated and conversational, driving colleague understanding and engagement. Have a track record of coaching and development that resulted in personal and professional growth of colleagues, both those who were direct reports and peers across the team. Consistently led teams of 2-3 to collaborate and serve multiple product/business lines.

Set strategic communications objectives in support of business goals, with a targeted focus on themes that will improve overall employee perceptions of the company, their role within the company, their desire to stay at the company, and their willingness to recommend the company. Ghost-write weekly memos from senior management to all staff, developing an authentic and credible voice that connects employees with the larger company values and mission beyond their own functions. Serve as executive editor for monthly newsletter to all employees that weaves in elements of the client experience with the employee experience to draw in readers and make the connection between serving the client and their own satisfaction. Increased employee satisfaction (as measured through annual employee satisfaction survey) through a very challenging period in the industry and resulting financial stress on employees. Facilitate partnership with the rest of the organization through coordinated monthly presentations, town hall presentations, weekly reports, agency presentations, and various other ad hoc presentations.

Created detailed procedure and policy manuals for emerging business Created Intranet network to house procedure and policy manuals Created format and content for external bulletins

Serviced customers interested in obtaining unsecured products (personal loans, Checking Plus) Achieved 100 percent quality reviews the last ten months on the phones, being selected to train new agents and various special assignments

Edited news copy, including headline writing, for a 70,000-daily circulation newspaper serving southwest Missouri Served as Wire Editor selecting line-up of national and international news stories, including photo selection and page design Received Best of Gannett Award for headline writing