servane moreau

About

A highly regarded, well-qualified, and successful Communications/Marketing professional with more than eight years of comprehensive experience with start-ups and multinational companies. Recognized as a fast-learner and multi-tasking professional with advanced strategic thinking and problem solving abilities. Known for an exceptional commitment to producing quality results and being an enthusiastic and reliable partner. Strong track-record in managing media and creative agencies to drive integrated campaigns across television, cinema, digital, mobile, print, and radio. A superior communicator; able to forge and fortify partnerships with peers, management teams, and internal/external partners. Skills : Advertising, Media Planning, Media Buying, Television, Digital Media, Digital marketing, Social Media, Internal & External Communications.

Country

united states

City

new york

Industry

marketing and advertising

Skill

marketing digital, mobile devices, marketing, mobile marketing, digital marketing, online advertising, social media, digital media, advertising, facebook, product marketing, marketing strategy, telecommunications, media planning, production planning, media buying, outdoor advertising, television, communication, appareils mobiles, product management, business strategy, marketing management, business development, strategic communications, internal and external communications, brand awareness, brand equity, radio advertising, sales manager, marketing mobile

Experience

assistant store manager

repetto paris

2015-12 - 2016-10 · 11 mos

senior brand manager, nrj mobile

nrj mobile

2009-7 - 2015-7 · 6 yrs 1 mo

* Lead elements of brand positioning and strategy through to creation of creative TV, Digital, Social, Outdoor advertising… * Drive brand positioning, value propositions, and messaging development across product, advertising, events, content, and partnership activation * Drive brand equity * Analysis of brand and program performance utilizing internal and external data sources. Such as syndicated, (Nielsen) custom brand health tracking and custom market research * Analyze competitive positioning, products, brands, marketing and promotion activities. * Influence and approve media plan inclusions & budgets. * Manage end-to-end production, planning and coordination of internal communication projects. * Manage projects on time and on budget * Write press releases, media alerts, talking points and fact sheets * Management and development of junior staff

production assistant, bazarchic.com

bazarchic

2008-1 - 2008-4 · 4 mos

* Ensure the organization of shooting * Collaborate with Stylists, Production Artists and Merchandising * Assist in the collection and review of product specifications, catalog design, layout, photography.

promotion and partnerships assistant

nrj mobile

2006-1 - 2006-12 · 1 yr

* Execute publicity and promotion campaigns * Maximize exposure by negotiating trade with television, radio, print and online partners * Organize and implement various local events * Draft press releases and promotion partnership agreements for media and retail partners

assistant internal communications manager

federation de la vente directe

2005-5 - 2005-9 · 5 mos

Support all facets of corporate communications including collateral development, advertising, tradeshows, website.

international project manager

colgate palmolive

2008-7 - 2009-7 · 1 yr 1 mo

* Identify and validate new product opportunities for Ajax and Soupline * Develop concepts and manage new product business analyses * Lead cross-functional team to develop new product bundles (technology, insights, supply chain, packaging) * Collaborate with brand marketing and commercial teams to assist in execution of successful launch * Participate in brand planning and overall communication plans * Manage business decisions related to new product projects