Serena Chu
Product Lead - Personalization & Monetization @ Disney Streaming
About
Product manager specializing in personalization, machine learning, consumer acquisition and global expansion strategy.
United States
New York City Metropolitan Area
Broadcast Media
Product Development, Product Management, Personalization, Globalization, International Expansion, Competitive Analysis, Expansion Strategies, New Market Expansion, Localization, Product Design, Research, Product Launch, Leadership, Digital Marketing, Analytics
Experience
Product Lead - Personalization & Monetization
Disney Streaming
building suite of ML/AI capabilities to personalize purchase experiences for acquisition and retention funnels
Senior Product Manager - Globalization & Expansion
Disney Streaming
expand Disney+ to new markets fast
Senior Manager, Product - Consumer Acquisition
American Express
convert potential consumers to actual users
Manager, Product - ML and Personalization
American Express
use big data to make users feel special so they use our products more
Product Operations Manager
American Express
make stuff get launched quickly
Marketing Operations Specialist
The Gate New York
Mar-tech operations execution for advertising agency
Senior Analyst - Digital Advertising & Marketing (Levi's Account)
OMD
Greater Los Angeles Area
Media planning, buying, and account management
Education
Harvard University
University of California, Riverside
Serena Chu's Contact Information
Phone
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