Seokjin K

Strategy Development - Design and implement platform-specific social media strategies for TikTok and Meta to enhance brand awareness, audience engagement, and community growth. Content Creation and Management - Produce, curate, and schedule high-quality content tailored to platform trends, ensuring alignment with brand identity and audience interests. Community Engagement - Monitor and interact with followers, respond to comments and messages promptly, creating an active and engaged online community. Analytics and Reporting - Track key performance metrics, generate reports, and optimise content strategies based on data-driven insights to maximise reach and engagement. Collaboration - Work closely with internal teams, influencers, and external partners to execute campaigns, amplify brand messaging, and drive social media success. Trend Monitoring - Stay up to date with TikTok and Meta algorithm changes, emerging trends, and industry best practices to keep content fresh, innovative, and effective.

I’ve had the opportunity to partner and work with leading brands like Nike, Adidas, New Balance, Puma, Amazon Prime Video Sport, EASports, Visit Qatar, Under Armour, Sky Sports, Manchester City, and Arsenal FC. My focus is on crafting impactful content that resonates with my engaged audience of 350,000 followers across all social platforms. Through managing my personal brand and community, I’ve gained deep insights into influencer marketing, demonstrating its significant influence on brand engagement and audience loyalty.

@PremierLeague & @EASportsFCPro As a Content Producer, I bring a unique blend of creativity and strategic thinking to the digital landscapes of the Premier League and EASports FC Pro. My role involves crafting engaging and dynamic content that resonates with millions of fans worldwide, enhancing the brand’s presence across various social media platforms. Other clients I worked for include: @Wimbledon @PrimevideoSport @ITFTennis @DavisCup @BillieJeanKingCup @fifpro

• Founder of Gripify.co.uk • Responsible for Social Media Marketing, Product Selection, Order Fulfilment, Back-End Troubleshooting, Website Creation, Customer Service and working with manufacturers around the world. • Created/managed Facebook ads, Instagram ads to drive sales daily with extremely high ROI through split testing optimisation and detailed targeting. • Managing supplier and customer relations from across the world.

Modules: Research and Insight in the Sport Industry Sport Business Statistics and Analytics Sport Business and Innovation Sport, Politics, and Diplomacy Sports Economics and Law Strategic Sports Sponsorship New Media and Analytics for Sport Business Organisational Behaviour in the Sport Industry Dissertation