Selina Wu

Processed up to 3,000 orders per day on Swanston Street, Melbourne’s busiest strip, maintaining zero order-entry or handoff errors. Managed order sequencing and workflow during peak hours to reduce queue times and maintain service speed. Trained new staff on order management, customer service standards, and safety protocols. Maintained high customer satisfaction by handling enquiries and resolving issues promptly. Monitored stock levels and assisted with inventory management to prevent shortages and waste.

Processed letters, parcels, and Express Post items efficiently, ensuring accurate postage and timely dispatch. Advised customers on postal solutions, product options, and bill payment services. Promoted retail products, loyalty programs, and special offers, increasing sales engagement. Managed agency bill payments and provided accurate transactional support for utilities and services. Assisted in daily store operations, including stock replenishment, merchandising, and organisation of postal supplies.

Sourced and evaluated suppliers, implementing strict quality control measures. Coordinated international logistics with third-party providers and real-time tracking systems. Designed and managed Shopify e-commerce store with SEO-optimised product listings and mobile-responsive interface. Developed product launch strategies, pricing models, and seasonal campaigns to drive sales. • Maintained strong customer relationships through live chat, email, and social media support.

One of the top 15 shipping companies globally Managed ~90 shipping routes from Port Xiamen, optimising container space and ensuring timely deliveries. Analysed sales, pricing, promotions, and customer data to improve revenue and operational efficiency. Increased marginal profit by 50 CNY/TEU through targeted marketing and promotion strategies. Provided shipment and insurance services to minimise customer and company losses. Collaborated with internal teams and clients to streamline logistics documentation, resolve issues, and ensure smooth end-to-end export operations.

Operated company store on Alibaba.com, managed product listings, optimised visuals, and updated product information for accuracy and engagement. Tracked store performance data to analyse traffic, conversions, and sales trends, providing actionable insights for improvements. Delivered online customer support, managed order tracking, and translated product information between English and Chinese to facilitate cross-border sales. Assisted in planning and implementing promotional campaigns to boost product visibility and increase sales. Monitored inventory levels and coordinated with logistics partners to ensure timely order fulfilment and prevent stock shortages.