Sebastian Cristoiu
Director of Sales & Category Management & Quick Commerce @ Freshful by eMAG
About
I started in banking, moved to sports retail at Decathlon, spent 8 years building store concepts at Auchan, and now run sales and quick commerce operations at Freshful by eMAG. Physical stores and digital shelves. Offline and online. Each jump taught me something the previous one couldn’t. What I’ve learned along the way: the best teams are small, the best processes are simple, and the tools keep getting smarter, if you’re willing to use them. Always happy to talk retail, quick commerce, or what AI actually looks like in operations. EMBA — WU Vienna | Top 100 Young Managers Romania 2025
Romania
Bucharest
Retail
Quick Commerce, Category Management, E-commerce, Retail, Business Strategy, New Store Openings, Digital Marketing, Commercial Strategy, AI Agents, Q-commerce, Teaching, Neuromarketing, Financial Analysis, Adaptive Leadership, Networking, Artificial Intelligence (AI), Sales, Visual Merchandising, Retail Operations, Merchandising
Experience

Brand Manager / Commercial Director Romania: Kalenji, Kipsta, Newfeel & Artengo
Decathlon România
Romania

Director Of Ecommerce
Decathlon România

Store Director
Decathlon România

Store Operations Manager
Decathlon România

Department Manager Cycling & Tennis
Decathlon România

Junior Accountant
LIFT CAR INDUSTRIAL
Education

Business Opportunities and Applications of Generative AI
This course equips learners with strategies and techniques to effectively leverage generative AI technology and navigate its potential pitfalls, ensuring the human perspective remains at the forefront. It features some of the most distinguished experts in the field who cover both the opportunities and applications of generative AI. Learners explore the role of generative AI in organizations, best practices for designing interfaces and agents, and strategies for structuring AI-powered organizations and initiatives. They examine the impact of the technology on productivity, trust, and legal risks, and assess the broader implications on individuals, communities, and society.

Junior High/Intermediate/Middle School/High School Education and Teaching
Level I Psychopedagogical Training Program at ASE Bucharest: develops core competencies in pedagogy, educational psychology, student assessment, and instructional design. Provides the certification required to teach in middle school and high school.
Sebastian Cristoiu's Contact Information
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