Sebastian Cristoiu

Sebastian Cristoiu

Director of Sales & Category Management & Quick Commerce @ Freshful by eMAG

About

I started in banking, moved to sports retail at Decathlon, spent 8 years building store concepts at Auchan, and now run sales and quick commerce operations at Freshful by eMAG. Physical stores and digital shelves. Offline and online. Each jump taught me something the previous one couldn’t. What I’ve learned along the way: the best teams are small, the best processes are simple, and the tools keep getting smarter, if you’re willing to use them. Always happy to talk retail, quick commerce, or what AI actually looks like in operations. EMBA — WU Vienna | Top 100 Young Managers Romania 2025

Country

Romania

City

Bucharest

Industry

Retail

Skill

Quick Commerce, Category Management, E-commerce, Retail, Business Strategy, New Store Openings, Digital Marketing, Commercial Strategy, AI Agents, Q-commerce, Teaching, Neuromarketing, Financial Analysis, Adaptive Leadership, Networking, Artificial Intelligence (AI), Sales, Visual Merchandising, Retail Operations, Merchandising

Experience

Freshful by eMAG

Director of Sales & Category Management & Quick Commerce

Freshful by eMAG

LinkedIn
2024-6 - Present · 2 yrs 4 mos

Romania

Auchan Retail

Retail Concept Director - Ultraproximity & Supermarket

Auchan Retail

LinkedIn
2023-8 - 2024-5 · 10 mos

Romania

Auchan Retail

Retail Concept Director - Format Supermarket

Auchan Retail

LinkedIn
2021-10 - 2023-8 · 1 yr 11 mos

Romania

Auchan Retail

Brand Director

Auchan Retail

LinkedIn
2021-2 - 2021-10 · 9 mos

Bucharest, Romania

Auchan Retail

Director Category Management & Promotions

Auchan Retail

LinkedIn
2020-3 - 2021-2 · 1 yr

Bucharest, Romania

Auchan Retail

Head Of Category Management FMCG

Auchan Retail

LinkedIn
2018-2 - 2020-3 · 2 yrs 2 mos

Bucharest, Romania

Auchan Retail

Category Manager

Auchan Retail

LinkedIn
2016-10 - 2018-2 · 1 yr 5 mos
PPT Preturi Pentru Tine

Director Of Purchasing - Board Member

PPT Preturi Pentru Tine

LinkedIn
2016-1 - 2016-10 · 10 mos

Bucharest, Romania

Decathlon România

Brand Manager / Commercial Director Romania: Kalenji, Kipsta, Newfeel & Artengo

Decathlon România

2013-1 - 2015-12 · 3 yrs

Romania

Decathlon România

Director Of Ecommerce

Decathlon România

2012-2 - 2013-1 · 1 yr
Decathlon România

Store Director

Decathlon România

2011-2 - 2012-2 · 1 yr 1 mo
Decathlon România

Store Operations Manager

Decathlon România

2011-1 - 2011-2 · 2 mos
Decathlon România

Department Manager Cycling & Tennis

Decathlon România

2009-9 - 2010-12 · 1 yr 4 mos
Banca Transilvania

Credits and Loans Officer

Banca Transilvania

LinkedIn
2009-5 - 2009-9 · 5 mos
Banca Transilvania

Front Office Clerk

Banca Transilvania

LinkedIn
2008-4 - 2009-5 · 1 yr 2 mos
Accor

Store Keeper & Jr Buyer

Accor

LinkedIn
2006-4 - 2008-4 · 2 yrs 1 mo
LIFT CAR INDUSTRIAL

Junior Accountant

LIFT CAR INDUSTRIAL

2005-10 - 2006-4 · 7 mos

Education

WU Executive Academy

WU Executive Academy

LinkedIn
2020-10 - 2022-4 · 1 yr 7 mos
Stanford University

Stanford University

LinkedIn

Business Opportunities and Applications of Generative AI

2025-6 - 2025-6 · 1 mo

This course equips learners with strategies and techniques to effectively leverage generative AI technology and navigate its potential pitfalls, ensuring the human perspective remains at the forefront. It features some of the most distinguished experts in the field who cover both the opportunities and applications of generative AI. Learners explore the role of generative AI in organizations, best practices for designing interfaces and agents, and strategies for structuring AI-powered organizations and initiatives. They examine the impact of the technology on productivity, trust, and legal risks, and assess the broader implications on individuals, communities, and society.

Academia de Studii Economice din București

Academia de Studii Economice din București

LinkedIn

Junior High/Intermediate/Middle School/High School Education and Teaching

2025-10 - 2026-6 · 9 mos

Level I Psychopedagogical Training Program at ASE Bucharest: develops core competencies in pedagogy, educational psychology, student assessment, and instructional design. Provides the certification required to teach in middle school and high school.

Sebastian Cristoiu's Contact Information

Email

******@***.com

Phone

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