Scott Wong
Operations Manager @ MI MING MART 彌明生活百貨
About
I'm a commercial operations leader who also builds AI. Over 15 years in retail and e-commerce I've run stores and online, driven sales and marketing, and built the AI systems that automate the work behind them — growing the business while making it run leaner.Three things I bring together:OPERATIONS — lead company-wide operations across a multi-store retail network and e-commerce, managing a sizeable frontline and office team. I grew with one company over a decade, including hands-on store-network expansion (site/lease negotiation, renovation, relocations).SALES & MARKETING — drove strong e-commerce growth; ran digital marketing, promotions, and customer engagement; built ad-spend reporting across Google and Meta; mapped and improved the customer journey and experience.AI & AUTOMATION — I build the AI that removes manual work: data integration across e-commerce, ERP, and CRM; automated reporting and analysis; AI-assisted research; and customer-service automation. The hard part isn't the model — it's identifying the right problem, so I diagnose before I build (audit the cost, interview the people, map the data, triage by impact). Stack: Claude, GPT, Gemini, n8n/The thread through all of it: I know how revenue is made, how operations deliver it, and how AI makes both faster — and I train the team so the gains stick.I'm Hong Kong–based and open to fully remote roles worldwide, plus freelance and contract work — across AI-driven operations, e-commerce and operations leadership, digital transformation, and revenue/marketing operations. Let's talk.
Hong Kong SAR
Hong Kong
Retail
Sales, Store Management, Franchising, Marketing Campaign Management, Marketing Communications, Brand Management, Social Media, Consultative Selling, Retail Sales, Product Knowledge, Recruiting, Human Resources (HR), Training and Development (HR), People Management, Onboarding, Process Improvement Projects, Negotiation, Budgeting, Stakeholder Management, Inventory Management
Experience

Operations Manager
Hong Kong
• Lead company-wide operations across a multi-store retail network and e-commerce — owning the people, processes, and systems that keep both running and growing. • Drive commercial performance end-to-end: sales, promotions, merchandising, and customer experience across retail and online, steered by live data and reporting I put in place. • Lead the company's AI transformation from the front: diagnose the highest-cost operational bottlenecks (cost audit → stakeholder interviews → data/process mapping), then design, build, and ship the AI that fixes them — automating reporting, data integration, analysis, and customer service. • Drive company-wide AI adoption: personally run hands-on training (prompting, real use cases) so non-technical teams use AI in daily work — while keeping AI operating cost near zero. Skills: Operations Management · Artificial Intelligence (AI) · Digital Transformation · Team Leadership · Business Process Improvement

Assistant Operations Manager
Hong Kong SAR
• Bridged operations, commercial reporting, and engineering — turning manual back-office work into reliable automated systems. • Built AI-assisted sales and management reporting (with executive summaries) and reconciled advertising spend across Google and Meta to the dollar, giving leadership one trusted view of performance. • Mapped, migrated, and integrated data across e-commerce, ERP, and CRM, ending duplicate manual data entry between systems. • Stood up the internal platform's automated release process, access control, and audit trail so new tools ship safely and securely.

Assistant Retail Manager
Hong Kong
• Managed retail operations, sales performance, and team development across a multi-store network plus e-commerce, raising service consistency and accountability. • Lifted store and online sales through sharper promotions, merchandising, and customer-experience standards. • Built data-driven staff performance scoring that aligned frontline evaluation with company KPIs. • Launched the company's first operations automation — replacing manual reporting and cross-system data entry with automated workflows integrating e-commerce, ERP, and CRM — the foundation the later AI transformation was built on.

Assistant Ecommerce Manager
Hong Kong SAR
• Ran online-store operations end-to-end — merchandising, promotions, digital marketing, and fulfilment — through a period of strong e-commerce growth. • Turned sales-trend analysis into pricing, promotion, and product-mix decisions across online and retail channels. • Coordinated logistics and supply chain to protect on-time fulfilment and customer satisfaction. • Built the hands-on e-commerce, marketing, and CRM knowledge that later shaped exactly what I chose to automate.

Sales Expansion Manager
Hong Kong SAR
• Owned store-network expansion end-to-end: market scan, site selection, lease negotiation, renovation and fit-out coordination, layout, budgets, and opening. • Delivered multiple new-store openings and relocations without losing trading days — managing landlords, contractors, and cross-functional teams to deadline and budget.

Sales Operation Officer
Hong Kong SAR
• Ran daily multi-store operations, staffing, and inventory control, holding service and stock standards consistent across locations. • Introduced process improvements that raised store efficiency and the customer experience.

Communication Officer
Crumbs
Hong Kong SAR
• Led marketing communications for China franchising operations — brand messaging, customer communications, and campaign support. • Supported franchise marketing and social-media activity across the China market.

Shop Manager
Crumbs
Hong Kong SAR
• Managed store operations end-to-end: staff supervision, sales targets, inventory, and service quality. • Built the frontline leadership and retail discipline that shaped the rest of my career.
Scott Wong's Contact Information
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