scott webster

Took two internship placements over the summer of 2012 and 2013 at a start-up online marketing organisation in Budapest. Main duties included managing online portfolios of clients and conducting outreach campaigns to promote articles, and also link building on forum platforms. Teamwork and organisational skills, as well as the ability to work individually were crucial in order to complete work in a complex system, which consisted of working on multiple software platforms such as Buzzstream, Trello, and most Microsoft Office applications. Highlights: - Working for highly recognised international organisations such as Nigella Lawson, Postgrad.com, Lastminute.com, 1and1,com, and American superstore Macy's. - Working at an internet start-up organisation, learning about the SEO industry, internet marketing, and the ability to promote websites and organisations successfully online.

Relevent Modules: - International Business - Business Strategy and Sustainable Development - Online Marketing - Strategic Management in a Global Context - International Marketing - Leadership in a Changing Environment - Marketing Ethics - Emerging Markets Activities and Societies: Final year dissertation: Creating a social media strategy for small and medium sized organisations considering the sustainability of the strategy and environment that such strategies are implemented on. This strategy focused on the problems of poor quantity and quality of consumer participation in regards to a company’s marketing efforts, the strategy in turn would help increase educated participation for better conversion rates in future marketing campaigns.

Relevent Modules: - Marketing - Human Resource Management - Business Law - Economic Issues