Sarah Broders

Full-stack marketer driving growth across social, SEO, website, media, events and more.

- Optimize website content and product descriptions through SEO strategies, keyword research and performance analysis to increase search traffic. - Write engaging, brand-aligned copy for digital platforms, including product descriptions and marketing content. - Analyze website and sales data using SQL on Shopify to identify opportunities and evaluate performance trends against competitor promotions. - Collaborate with cross-functional teams to support e-commerce merchandising and create visually appealing, traffic-driving content.

- Manage and create social media content for 3 different businesses. - Analyze performance metrics and identify areas for improvement. - Design graphics, flyers, and posts using Canva.

- Worked primarily on the proprietary events team, a specialized team within the global events department. - Contributed to post-event analysis by checking 100+ data extractions for accuracy and assisted in the building of read-out decks. - Conducted market research and competitive analysis on events within the industry to identify trends and best practices. - Provided cross-functional support to various teams within the global events department.

- Responsible for fostering a sense of community among residents in my building. - Experience with crisis response and conflict resolution, which aids quick thinking and problem solving in the workspace. - Planned 10 yearly events and marketing for community engagement. - Administrative duties such as duty logs, referrals, and incident reports contribute to advancing my professional writing and organizational skills.

- Developed comprehensive marketing reports for 3 of the company’s brands, analyzing advertising value and reach for their Czechia and Slovakia divisions. - Contributed to PR event planning, organized events, and assisted in event execution. - Coordinated with advertising agencies to launch campaigns, including the development of URLs and other necessary tracking information.

- Competitive and recreational gymnastics coach that created a positive and productive environment for both gymnasts and coworkers. - Was responsible for teaching and developing the skills of gymnasts whose ages range from 2 to 15. - Coordinated lesson plans and completed other administrative tasks such as filling out skills reports, new student forms, and incident reports.