Sara Trivett

As the SVP of Category Development, I am dedicated to driving innovation and strategic thought leadership across key categories, including Protein, Grocery, Bakery, Produce, Supplies, Equipment and Services, and Sustainability. My mission is to create and nurture a high-performing team and environment that values collaboration and empowers our sector, member, and supplier partners to achieve goals.   Key Responsibilities: Strategic Vision: Develop and execute long-term strategies that enhance category performance and drive sustainable growth, emphasizing the importance of supplier strategy and relationships.   Thought Leadership and Innovation: Position the organization as a forward-thinking leader by leveraging data analytics for storytelling, enabling informed decision-making that resonates with stakeholders and supports the organization's growth. Leading for Growth: Spearhead initiatives that focus on creating a robust supplier relationship framework, best net programming, identifying supply chains with redundancies and reliability, and optimizing staffing to align with growth objectives. Operational Excellence: Spearhead initiatives that streamline processes and improve organizational clarity, creating the space necessary for strategic thinking and impactful innovation.

Assortment and Innovation Management: Achieved 400% growth in private label sales within the spirits category over just three years. Successfully launched 50+ products from initial concept to sales, enhancing our product assortment and meeting customer demand. Strategic Planning: Implemented a systematic method for assortment reviews and management, ensuring our product offerings remained competitive, aligned with market trends, and created profitability and