Sara Alghamdi.

Strategic Director of Public Relations & Protocol with over 10 years of progressive leadership experience in managinglarge-scale events, executing official protocols, and overseeing high-level organizational experiences. Proven track record in planning and delivering conferences, official events, and institutional ceremonies in line with the highest professional standards, with strong expertise in operations management and cross-functional coordination to ensure quality execution and efficiency. Highly experienced in VIP protocol management and official delegations, organizing government and institutional events, and creating impactful experiences that reflect organizational identity and enhance public image. Demonstrates strong ability to lead multidisciplinary teams, manage projects and events efficiently, and deliver results through advanced corporate communication, executive coordination, and effective problem-solving in complex operational environments.KEY ACHIEVEMENTS *Led and executed over 500 high-profile official events and occasions, including conferences, panel discussions, graduation ceremonies, and VIP-sponsored events. *Managed and organized large-scale graduation ceremonies with attendance exceeding 8,000 graduates, overseeing full operational, protocol, and logistical execution.* Participated in more than 70 committees and advisory boards, contributing to strategic decision-making and executive-level coordination. *Developed and implemented the Public Relations and Protocol Manual for the University of Jeddah, which was presented to the Royal Protocol Excellence Department as a professional benchmark. *Built and managed strategic partnerships with government and private entities, enhancing institutional image and strengthening collaboration. *Successfully managed major projects and high-impact events in collaboration with leading national entities, ensuring high standards of execution and organization. *Received more than 50 certificates of appreciation in recognition of excellence in performance, leadership, and event and corporate relations management.I share insights and professional practices in protocol, public relations, corporate communication, and executive event management.