Saptak Bhattacharjya

- Collaborate with cross-functional teams (Product, Engineering, Data, QA) to define and design user experiences across multiple products. - Create wireframes, prototypes, and high-fidelity designs that follow established design systems and accessibility guidelines. - Conduct user research, usability testing, and stakeholder interviews to inform design decisions. - Iterate on designs based on user feedback, data insights, and business requirements. - Document design specifications and provide assets for development handoff. - Contribute to and help evolve the design system, ensuring consistency across products. - Partner with other designers to maintain design quality and share best practices.

- Spearheaded the development and management of the product roadmap, applied data-driven design and journey mapping principles to reduce design iteration cycles by an estimated 20%. - Aligned the design thinking & lean UX principles with the product strategy through presentation decks. - Led the contribution to and evolution of the organizational design system, fostered user-centric practices, and ensured scalability and consistency across the enterprise platform. - Orchestrated crucial client communication and cross-functional collaboration with product, engineering, and sales teams to define product strategy and vision, successfully aligning the product roadmap. - Executed comprehensive mixed-methods research, including AI-driven studies, user interviews, heuristic evaluation, and usability tests, to translate insights into responsive interaction design. - Formulated the complete design processes, starting from understanding user needs, defining the problem, brainstorming, prototyping, and testing to optimize the solution.

- Formulated comprehensive business strategies and established OKRs based on team KPIs, utilizing the Balanced Scorecard methods to drive measurable product success. - Provided mentorship and guidance to junior designers and associates, informing design direction through continuous analysis of market conditions, competitor research, and industry trends. - Led and managed project teams using Agile development methodologies, prioritizing backlogs and allocating design resources to optimize team output. - Formulated product architecture and redesign to meet changing customer preferences.

- Led strategic design initiatives such as user research, user testing, and followed WCAG guidelines, owning the design process from research and discovery through delivery. - Orchestrated identification of product improvement opportunities, developed product-line strategies, & created production schedules that can be adjusted to meet timelines. - Provided mentorship & leadership to define workflows and coordinate task distribution across teams. - Developed brand guidelines, design systems, created wireframes, mockups, & interactive prototypes. - Formulated roadmaps & implemented agile methodology in cross-functional teams to ensure consistency. - Conducted regular user journey mapping and funnel analysis using data from Pendo and Google Analytics to pinpoint friction points and prioritize in-app guidance improvements.

- Analyzed user behavior using Google Analytics and Webmaster Tools to provide a better understanding of UX. - Designed mobile-first responsive websites, & followed WCAG guidelines from concept to completion. - Implemented SEO to enhance brand visibility, & optimizations like Schema & Pagespeed. - Created visual assets including banners, brochures, PDFs, infographics, & social media content. - Worked with CMS like WordPress, Drupal, and Angular, and frameworks such as Bootstrap and Tailwind. - Organized and tackled multiple projects, tasks, and their distribution using Trello. - Utilized front-end technologies, including HTML5, CSS3, and JavaScript, in the software development lifecycle. - Designed end-to-end experiences for complex B2B SaaS products serving the financial & healthcare services.