Sapna Kumari

Research Analyst - Market Intelligence @ Revoplakt

About

As a dynamic Marketing Strategist and PGDM Marketing student at SIES, I leverage my background in Banking and Insurance to drive innovative marketing solutions. My expertise includes Brand management, Digital Marketing, Market research, Influencer Marketing, and Content Creation, allowing me to develop strategies that engage and resonate with diverse audiences. Currently, I serve as a core member of the Placement Committee, where I foster networking and build strategic partnerships with industry leaders. In my previous roles, I successfully executed brand strategies, managed impactful social media campaigns, and led cross-functional teams to achieve high ROI. I have a strong track record in client relationship management, negotiation, and project leadership, always staying at the forefront of trends in SEO, content strategy, and digital innovation. Eager to learn and grow, I am passionate about creating long-term value through collaboration and effective communication. Let’s connect and explore how we can drive success together!

Country

India

City

Mumbai

Industry

Food & Beverages

Skill

SEO & SEM, Data analysis & reporting, Event Management, Brand Management, Product Marketing, Paid Social Media Advertising, Influencer Marketing, Social Media Writing, Creative Strategy, Content Management, Marketing, Media Strategy, Relationship Building, Talent Management, Customer Relationship Management (CRM), Business Development, Organization Skills, Negotiation, Teaching, Creative Problem Solving

Experience

Research Analyst - Market Intelligence

Revoplakt

2026-2 - Present · 8 mos

POC Placement Committee

SIES School of Business Studies (SIESSBS)

2024-7 - Present · 2 yrs 3 mos

MT Sales Live Project

Marico Limited

2025-8 - 2025-8 · 1 mo

Market Research and Strategy Intern

Tech Mahindra

2025-5 - 2025-6 · 2 mos

Mumbai, Maharashtra, India

Brand Collaboration Strategy Live Project

The Lens Theory

2024-8 - 2024-9 · 2 mos

Assitant Marketing Manager

Go Zero

2023-4 - 2023-7 · 4 mos

Mumbai, Maharashtra, India

•To develop and execute social media strategies that align with our brand's goals and objectives, enhance our brand's online presence, and drive business growth. •I led offline events and marketing initiatives at major platforms like Zomaland and the Swiggy Food Festival, significantly enhancing brand visibility and driving customer engagement. •Building relationships with influencers and partnering with them to reach new audiences and drive engagement. •Monitoring social media analytics and using data-driven insights to optimize social media campaigns and maximize ROI. •Staying up-to-date with emerging social media trends and technologies, and evaluating their potential for our brand to increase brand awareness. • Content marketing

Content Marketing Executive

Go Zero

2022-10 - 2023-4 · 7 mos

Mumbai

Develop and execute Influencer Marketing strategies and creative campaigns. Design social media strategies and create social buzz.

Social Media Intern

Infiheal

2022-7 - 2022-7 · 1 mo

India

Content Creation for Instagram

Academic Content Creator

SchoolingTimes

2021-5 - 2021-10 · 6 mos

India

Content and Video Creator for YouTube and Instagram, Market Analyst, and Researcher I create engaging and visually appealing content for YouTube and Instagram, focusing on audience growth and brand engagement. My skills include video production, editing, and content optimization for better reach. As a market analyst, I study consumer behavior, market trends, and competitors to provide insights that drive strategy. My research skills help me stay informed on industry developments and emerging trends.