Sandrine Perrier

I work with senior leaders, founders and high-potential executives navigating growth, visibility and increasing leadership complexity. Often, performance is already there, but the next level requires stronger positioning, sharper decision-making, greater influence and a different way of operating under pressure. PCC ICF-Certified Coach, I bring 18+ years of international leadership experience, including General Manager and Marketing Director roles with full P&L responsibility, combined with a direct, structured and transformation-focused approach grounded in real business environments. In practice, I work on: → executive presence and strategic positioning → leadership under pressure and decision complexity → influence in senior leadership and board-level environments → scaling leadership capacity alongside business growth → navigating visibility, power dynamics and career inflection points → leadership transformation during growth or AI-driven change I also support organisations and leadership programmes in helping leaders operate more effectively in fast-moving, high-performance and transformational environments.

Deliver masterclasses to graduate students in Specialized Master’s programs (Digital Transformation, Marketing, Strategy), drawing on real-world executive experience. Cover digital transformation and e-commerce, with a focus on best practices, decision-making under pressure, scaling, and structuring action in complex environments.

Topics: Brand Strategy | Influence Strategy | Marketing & Innovation | Negotiation | Innovation Project Management (Design Thinking & Agile) Deliver lectures and interactive workshops to undergraduate and graduate students, combining academic frameworks with real-world leadership and entrepreneurial experience. Adopt a demanding yet supportive teaching approach, challenging students to think critically, question assumptions, and operate at a high level of rigor. Mentor students in strategic thinking and decision-making, fostering autonomy, accountability, and the ability to translate theory into impactful action.

WILLA is the leading accelerator for gender diversity in Tech in France. Since 2005, it has supported startups founded or co-founded by women through a strong network of mentors, experts, and committed partners - with the conviction that more women and more diversity mean more creativity, innovation, and value creation. As a Mentor and Coach at WILLA, I support entrepreneurs every week through one-on-one and group mentoring and coaching, and I design tailored, high-impact workshops for women entrepreneurs. I'm also proud to sit on WILLA's Selection Committee, helping identify and select the next generation of women-led startups joining the incubator.

HER FUND focuses on supporting knowledge-sharing and synergies between gender-conscious innovation stakeholders in order to help the next generation of women-led startups & companies.

Empowering leaders through the Co-Active® Model, a transformational coaching approach blending self-awareness, emotional intelligence, and action-driven growth. Supporting the lead trainer in facilitating immersive experiences where participants unlock their potential, deepen their presence, and strengthen their leadership. Bringing my Certified Coaching Expertise to co-create a space of powerful insights, bold conversations, and lasting impact.

Ancestry®, the global leader in family history and consumer genomics, empowers journeys of personal discovery to enrich lives.

S.Oliver Group

South East Asian Zalando - Rocket Internet / Global Fashion Group

Winner of Webshop Awards Benelux -Define & adapt the right brand marketing strategy for Benelux, Poland, UK & France according to global marketing strategy & budget - Business Development & new partner collaboration - Lead, develop and coach the marketing teams in these respective markets - Research in consumer behaviour, monitoring market trends and identifying potential areas in which to invest - Evaluate the P&L of each marketing activity Go to market strategy for the following Global Campaigns: Are you ready (SS15), Topshop with Cara Delevingne, Calvin Klein, Share your Style (SS16), Ivy Park with Beyoncé, Tommy Hilfiger & Gigi Hadid, This is Now (AW16), Bread&&Butter Event

Performance/Sales Marketing - Responsible for the strategic online performance for France & Benelux - In charge of new deal acquisitions and developping existing cooperations - Managing a team of online marketing managers - Google Display Network (GDN) expertise : responsible for the training of the whole Display team (15 countries in total), main point of contact with the partner Google, finding new development opportunities (Beta & Test) - Additional skills: programmatics, retargeting, RTB, Facebook advertising, mobile marketing, adserving, landing page Optimisation,creative optimization & dynamic bannering

Following the Senior Executive Leadership program completing the INSEAD Certificate in Global Management

Best study group on the positioning and promotion of green substainable products for Philips.

http://www.essec.edu/

http://www.useoul.edu/