Samuel Sturnichi

Experience in analyzing and providing strategic support to commercial operations, contributing to the alignment between strategy, processes, and results. Support to the sales team and management of B2B client portfolios, assisting in the monitoring of opportunities, orders, and commercial performance. Acting as an interface between technical, commercial, and administrative areas, fostering integration, agility, and efficiency in workflows. Market, client, and business opportunity analysis, supporting the identification of trends and strategic decision-making. Management of billing processes, issuance, and monitoring of financial documents, ensuring compliance and smooth commercial operations. Control, movement, and inventory management within systems, guaranteeing data accuracy and supporting commercial operations. Oversight of order portfolios, monitoring deadlines, approvals, and client service. Support and management of the commercial representatives’ network, assisting with operational, commercial, and relationship demands.

WDM PUMPS Technical sales experience in the hydraulic pump segment for water handling, serving B2B clients and industrial, commercial, and agricultural applications. Responsible for the technical sizing and application analysis of products, evaluating variables such as flow rate, pressure, head, and operating conditions, supporting client decision-making. Consultative role in the development of technical and commercial solutions, ensuring the correct preparation of equipment according to the needs of each application. Management and support of the sales representative network, guiding technicians, monitoring negotiations, and contributing to market development. Conducting commercial negotiations, developing new clients, and managing relationships, focusing on performance, technical reliability, and value creation.

Experience in B2B sales within the steel products segment, with a focus on serving industrial clients, distributors, and strategic accounts. Responsible for prospecting, developing, and managing a client portfolio, leading commercial negotiations from initiation to closure. Analysis of clients’ technical and commercial needs, acting consultatively to develop solutions tailored to industrial applications. Planning and execution of commercial strategies, including market monitoring, competitor analysis, pricing, and expansion opportunities. Management of client and partner relationships, with emphasis on loyalty, volume growth, and profitability. Monitoring of sales targets and performance indicators, contributing to the achievement of defined business results.

Experience in commercial management, with responsibility for defining targets. Leadership, development, and monitoring of the sales team, with a focus on performance, training, and achieving results. Creation and execution of sales strategies and action plans aimed at revenue growth and strengthening market presence. Analysis of performance indicators, including revenue, margin, conversion rate, and average ticket size, supporting managerial decision-making. Organization of territories, client portfolios, and sales routes to ensure commercial efficiency and improved market coverage. Definition and management of commercial policies, including pricing, discounts, and commission structures. Preparation and reporting of results and analyses to the executive board.

Experience in B2B sales, with a strong focus on prospecting, client engagement, and new business development, strengthening commercial relationships and expanding opportunities. Execution of strategic commercial negotiations, as well as planning and implementation of sales strategies. Market analysis and competitor monitoring to identify opportunities, threats, and trends, supporting commercial decision-making. Development of customized projects, products, and solutions aligned with clients’ technical and commercial needs. Conducting internal, external, and remote meetings, acting consultatively and strategically in client and partner relationships. Commercial representation of the company through participation in trade shows, industry events, and market engagement initiatives.

Experience in coordinating and leading operational teams, with a strong focus on organization, efficiency, and process continuity. Management of incidents, problems, and system changes, ensuring availability, stability, and mitigation of operational risks. Development, review, and standardization of policies, procedures, and work instructions, driving continuous improvement and operational compliance. Oversight of contracts and monitoring of operational projects, ensuring alignment with deadlines, scope, and defined objectives. Creation, monitoring, and analysis of dashboards, performance indicators, and metrics to support managerial decision-making. Data analysis and preparation of management reports to track results and provide leadership support.

Experience in multichannel customer support (email, phone, and video conferencing), with a strong focus on resolving operational and technical demands. Responsible for managing and controlling dashboards, operational reports, and performance indicators. Technical monitoring of equipment, providing support to clients and field teams to ensure operational availability and continuity. Monitoring cargo, fleets, and telemetry systems, acting as a liaison with carriers and risk management providers.

Experience in digital marketing and social media, with a focus on advertising, design, social media management, and traffic optimization. Development and management of digital channels with high organic reach, working on brand positioning, strategic communication, and digital influence. Hands-on experience in content creation, metric analysis, and audience engagement across digital platforms.