sami skelton

I coordinated marketing and public relations activities including press releases, email marketing campaigns as well as promoting the brand at a national trade show. I created a cohesive brand identity which I applied to the redesign of collateral materials including sell sheets, brochures and landing pages. I designed the Uncorkd application themes for iOS and android devices and assisted with administrative and account management duties.

Managed various social media outlets, used social media to expand the brand image and advertise a promotional product, helped develop new brand identity, manipulating photos as interior design mock-ups, designed collateral for clients, performed administrative duties

Designed in-house memos & emails, created lesson plans for museum’s art studio for a variety of ages, taught families & children in the art studio, completed various administrative duties, scheduled and taught families in art outreach program

I was a part of a design team that created visual content in line with branding, marketing, and business objectives of clients on a variety of projects including publications. I created layouts and designs that reflected each client's business objectives, provided tactical support and executed the design concepts created by senior members of the design staff. I worked closely with the editorial staff in order to select suitable art work and photos for each project. I coordinated with managing editors on schedules and pre-press supervision of all graphic elements to ensure color, proper retouching and typographic placement throughout the proofing stages.

Performed photo searches on various stock photography sites for web & print stories, completed photo shoots for articles, created mock-ups of projects for editorial approval, constructed layout designs, worked in PhotoShop and Illustrator to create photo composites, graphs, & infographics, collaborated with other branches of the company

Clients: Unilever (Team Unilever Shopper) Served as the art lead on brands such as Knorr, Dove, Simple, AXE and more.

Imagination is a custom publisher and content marketing agency based in Chicago. We develop integrated marketing strategies to help clients build relationships and increase engagement with customers. We also work with associations to create content marketing programs and engagement strategies that increase revenue and grow membership.Check out the latest issue of our content marketing magazine, Orange, at imaginepub.com/readorange.