Samer Al-Saqqa

Chief Demand Officer @ Calo Inc.

About

A seasoned marketing professional with over a decade of experience in digital services, E-commerce and leading consumer facing brands. Bringing a unique blend of creativity, strategic thinking, and business acumen to every project undertaken with a proven track record of success in strategic brand management, growth & marketing and product development

Country

Saudi Arabia

City

Riyadh

Industry

Sports

Skill

Start-up Leadership, Advertising, Marketing Budget Management, Business Insights, Campaign Strategies, Leadership, Marketing Campaign Management, Brand Awareness, Analytical Skills, Marketing Strategy, Branding, Brand Management, Marketing, Customer Acquisition, E-Commerce, Brand Development, VAS, Management, Mobile Devices, Digital Marketing

Experience

Chief Demand Officer

Calo Inc.

2026-1 - Present · 9 mos

VP of Marketing

Calo Inc.

2024-11 - 2026-1 · 1 yr 3 mos

Marketing Director

Leejam Sports Company

2021-5 - 2024-11 · 3 yrs 7 mos

Riyadh, Saudi Arabia

Leejam Sports Company is the largest publicly traded fitness operator in the MENA region operating under the brand name "Fitness Time." The company was founded in 2004 and has its headquarters in Riyadh, Saudi Arabia. As of 2024, Leejam Sports Company has close to 200 fitness centers across Saudi Arabia and the UAE. The company offers a wide range of fitness services, including group fitness classes, personal training, and sports facilities. Our mission is to promote healthy living and fitness among people of all ages and fitness levels, and are committed to providing world-class fitness facilities and services to our customers.

Brand & Partnerships Director

HONOR

2019-1 - 2021-2 · 2 yrs 2 mos

Riyadh, Saudi Arabia

Director of Marketing & Business Operations

Huawei

2017-2 - 2018-12 · 1 yr 11 mos

Saudi Arabia

Leading product & service marketing and supporting business operations from presales and bidding stage to service deployment and live operation across a wide portfolio of digital telco products. Leading successful partnerships with all major carriers in Saudi Arabia. Managing consumer facing services with more than 5 Million active subscribers in KSA.

VAS Technologies Marketing Specialist

Huawei

2012-12 - 2017-1 · 4 yrs 2 mos

Saudi Arabia

- Operation manager of Etihad Etisalat Mobily KSA RBT Project. - Leading marketing, content and project teams to achieve business targets. - Acting product manager of Mobily Ranan RBT service - Adviser for content and applications for VAS development and operation - On-going management of partnerships with content and service providers - Networking with local media, authority and telecom operators

Co-Founder

ShifTech

2015 - 2018 · 3 yrs

Co-founded Shiftech as an early-stage digital content technology venture, focused on building and commercializing mobile games alongside digital rights distribution, monetization, and content management platforms.

Floor manager

Arabian Medical Products Manufacturing Co. (ENAYAH)

2011 - 2012 · 1 yr

Saudi Arabia

Presented a production system reformation recommendation to Arabian Medical Products Manufacturing Company (ENAYAH) resulting in potential annual savings and increase in production

Intern

MOGAREB Contracting Group

2010 - 2011 · 1 yr

Saudi Arabia

Participated in reforming the managerial hierarchy for Mogareb Company Ltd. under the supervision of the CEO Mr. Ralf Schiffer

Safety and risk engineer

ARABIAN WATERPROOFING INDUSTRIES (AWAZEL)

2010 - 2011 · 1 yr

Saudi Arabia

Conducted a thorough production facility safety and risk analysis for Arabian Waterproofing Industries Co. Ltd. (AWAZEL) and recommended changes to current tank back washing mechanisms to improve safety and risk management standards