Samanvi Maini
Intern @ Colorbar Cosmetics Pvt. Ltd.
About
Marketing professional pursuing my MBA with strong experience in brand marketing, digital strategy, content creation, and consumer engagement. I’ve contributed to high-visibility campaigns and product launches at ColorBar Cosmetics, leading digital initiatives, optimizing performance metrics, managing influencer collaborations, and earning a Letter of Recommendation from the Vice President for outstanding impact. With a background at ITC Maurya, I’ve developed strong customer engagement and CRM expertise—driving ₹1.5 lakh revenue in a single day through targeted upselling and personalized communication. I’ve also won national content creation competitions (Amul, Cornitos, Radisson) and published research on social media data mining, strengthening my analytical and creative skill set. I’m passionate about building data-driven, consumer-centric brand strategies and thrive in environments that value creativity, execution, and innovation. Currently open to opportunities in Brand Marketing, Digital Marketing, Content Strategy, Social Media, and Consumer Insights.
India
Uttar Pradesh
Media Production
Social Media Marketing, Project Management, Customer Engagement, Stakeholder Management, Canva, Copywriting & Creative Direction, Marketing Analytics, Customer Relationship Management (CRM), Google Analytics, Customer Insight, Market Research, SEO & Performance Marketing, Product Launch Planning, Influencer Marketing, Campaign Management, Content Strategy, Brand Marketing, Digital Marketing, Cross-functional Collaboration
Experience
Intern
Colorbar Cosmetics Pvt. Ltd.
• Executed brand campaigns including Bollylight launch and Sinful digital campaign, leading content, SMM, and optimization. • Built a strategic marketing brief for Miracle Barrier Moisturizer, aligning positioning, insights, and competitive intelligence. • Managed 2 mega influencers + 20+ barter creators, improving campaign visibility through structured outreach. • Contributed to SEO & performance marketing, increasing website traffic by 8%. • Created content across formats (video, static, copywriting) for digital channels. • Received a Letter of Recommendation from the VP for outstanding contribution to the brand refresh initiative.
Member of Student Coordinating Body
Amity Business School, Amity University, Noida
Member of Marketing Club
Amity Business School, Amity University, Noida
Class Representative
Amity University, Noida
Intern
ITC Hotels Limited
Delhi, India
• Achieved ₹1.5 lakh+ revenue in one day using upselling & customer engagement strategies. • Streamlined CRM and feedback communication to improve guest satisfaction. • Supported guest relations, service coordination, and inter-department communication.
Volunteer
Karuna NGO
Education
Amity University
sales and marketing
Amity University
Hotel Management
Apeejay School
Samanvi Maini's Contact Information
Phone
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