Samantha Ashworth

With over a decade of experience in the professional beauty, wellness, and aesthetics industry, I am a commercially driven leader with a strong background in sales, account management, and team development. My career has spanned both clinical and retail environments, where I have consistently delivered growth through strategic business development, operational excellence, and outstanding client service. Currently, I serve as Spa Manager at Pure Spa Brighton, where I oversee daily operations, team performance, and customer satisfaction, while driving revenue and local marketing initiatives. Prior to this, I held regional and national sales roles with industry-leading brands such as BTL Aesthetics and Dermalogica, where I was responsible for launching new territories, training and mentoring clients, and achieving and exceeding commercial targets. I am experienced in managing regional portfolios, leading training and education programmes, coordinating product launches, and developing strong, lasting partnerships across the sector. My qualifications include a Level 4 in Hospitality Management, extensive sales and negotiation training, and a Level 3 Diploma in Beauty Therapy, aesthetics. I take pride in my ability to combine strategic insight with a people-focused leadership style, ensuring both performance and team engagement remain consistently high. I am always open to connecting with like-minded professionals, industry leaders, and opportunities that align with my passion for beauty, business, and brand growth.