Sally Cheah

Leads regional supply chain and purchasing operations in alignment with global strategies to ensure material availability, supply assurance, and production continuity across AEM manufacturing sites. Collaborates with planning, operations, and engineering teams to optimize sourcing, strengthen supplier partnerships, and implement dual sourcing and new material introduction initiatives that enhance supply flexibility and cost competitiveness. Drives end-to-end procurement excellence through strategic supplier management, purchase approvals, and source-to-pay process optimization. Champions cost reduction and VA/VE projects, delivering measurable savings and efficiency improvements. Proactively leads cross-functional initiatives to improve operational performance, streamline processes, and support sustainable business growth.

Enabled HVM supply availability and inventory management, by driving supply health assessment, supply-demand matching and implementing procurement strategies to mitigate risk, and meet and grow revenue for Intel’s Boards and Systems outsourced business, in a fast paced and demanding business environment. Achievements include millions USD savings through End-of-Horizon (EOH) costs, Target Supply Chain Efficiency (TSCE), free cash flow, PO cancellation negotiations, flawless execution of Buy-Sell project management, aging materials, and procurement process innovation.

• In charged for warehouse, material and production planning and purchasing operation. • Setting up all related SOP for all the 4 division above. • Cost control and monthly reporting. • Revamp item code for better planning and material control. • Achieved inventory holding target for Q1'19. • Cost control and cost down activities. • System improvement to cater for new division. • Consumption and sales analysis for cost effective production. • Prepare traveller and BoM for new transfer parts into system for mass production. • One of the costing and production capacity core team member for new factory in BKP.

• Major in production planning; preparing production master plan on weekly basis and review whenever needed. • To be flexible in planning to meet in house requirement and customer requirement. • Oversee and back up on material planning for MIS. • Oversee four business units Customer Service Executive on their correspondence and support on special cases. • Maintaining customer financial statement at healthy level. • Support in house process flow and SOP implementation. • Supporting manager in paperwork preparation. • Involving in factory automation upgrading planning.

• Handling one business unit customers, this includes order processing, order confirmation, shipment status, customer correspondence and payment status. • Quotation preparation to support business unit manager. • Overall support to other three business unit under Sales and Marketing department. • Tracking on customer return status and target to close within 7 working days. • Cooperating with finance department to make sure customer financial statement in healthy level. • Preparing half yearly customer price review with buyers and checking before submission.

• Handling major customers’ account which includes, order processing, order and shipment confirmation, weekly schedule processing and daily correspondence. • Creating quotation template for the usage of Sales and Marketing department. • Liaising with purchaser on special material quotation. • Preparing sales reports for head of department. • Support other customer service executive on special cases. • ERP in house support. • Supervising a team with 3 colleagues in Cust. Service department. • Supporting transition period of production ERP system change. • Intermediary between customer and company for a win-win situation. • Receiving orders and process into the system. • Preparing shipment schedule for customers order. • Updating customers on the ETD of the orders made • Preparing a tracking of customers' orders and remind customers for continuous order. • Act on behalf of customers and negotiate with internal team and represent company to negotiate with customers • Follow up on customers request and complaints

• Customer order processing, order and shipment confirmation, customer portal updates and shipment follow-up with production team. • Fully handle few customers starting from RFQ. • Converting manual form into automated form using excel file. • Completed company profile revamp and photo shooting project. • A core team member in company system change; representative from Sales and Marketing department. • Compiling weekly report on sales forecast to top management.

Managed end-to-end supply chain, covering Planning, Procurement, Warehouse, Logistics and Customer Service, for operational efficiency, cost optimization and seamless integration to deliver operational and strategic business outcomes.

Led the Purchasing and Sourcing division with a team of 12, driving operational efficiency and cost optimization through strategic supplier management and negotiation. Achieved significant improvements in material On-Time Delivery (OTD), notably increasing performance from 65% to 98% for the Teradyne project and securing over 3% cost savings for Intel and Keysight programs.

Progressively advanced through planning and customer service roles, overseeing full supply chain operations and driving process improvements.

Handled RFQs, customer inquiries, and complaints from both corporate websites and direct channels.

• In-charge of company’s general inquiries response. • Window to customers on system operation, sales feedback and product information. • Arranging manager’s oversea trips itinerary and accommodations. Assist managers’ for outstation preparation, air ticket and hotel reservation. Upon completion, prepare claims on behalf of the managers. • Fully in charge for e-booklet publication for 12 months, includes article writes up, photo selection, and layout. • In charge in marketing material, booklet, product brochures, promotion package and banners. • Planning and suggesting new ideas to upgrade company's service. • Benchmarking on others to upgrade company's service in all area. • Select articles that are closely related to company and company's product, producing articles for company's magazine. • Designing the layout of the magazine every month. • Planning and getting information for company's service. • Communicate with suppliers and how to get the best deal for company. • Checking on company's website and upload latest news for company's distributors. • Handling the company's new project, online marketing from the beginning of the project when it is planned. • Handling customers request and complaints. • Handling the registration of the member's International Sponsoring. • Handling several European countries management. • Preparing guidelines for new members to our system. • Creating promotion package when necessary. • In charge for customer's visit on the whole itinerary up to 40 pax.