Sakshi Chetule

Growth & Marketing @ Nanonets

About

I’m currently pursuing MBA at the University of Michigan’s Ross School of Business.Before Ross, I spent 5+ years building demand generation for SaaS automation startups, mostly in scrappy, high ownership roles where I got to test, learn, and ship campaigns fast. Along the way, I've built content engines, hired and led teams of 10+, managed million-dollar pipelines, and worked across growth, product marketing, and GTM strategy. The work I’ve loved most sits at the intersection of storytelling, systems, and scale: figuring out how to make great products easier to understand, easier to buy, and harder to ignore.Outside class and campus life, you’ll usually find me exploring a new neighborhood, planning my next trip outdoors, or taking photos when something catches my eye.If you’re reading this far, come say hi. I’m always up for swapping stories, ideas, or thinking through ways to build better - be it products, ideas or just life. :)

Country

United States

City

Ann Arbor

Industry

Computer Software

Skill

Sales Enablement, Growth Strategies, Google Ads, Marketing Analytics, Product Marketing, Growth Hacking, Performance Marketing, Team Management, PR, Linkedin Marketing, Social Media Marketing, Content Management, Content Strategy, Content Marketing, Enterprise Content Management, Web Content Writing, WordPress, Mathematics, C++, Teaching

Experience

Growth & Marketing

Nanonets

2024-5 - 2025-7 · 1 yr 3 mos

San Francisco Bay Area

Drove growth at the intersection of product marketing and revenue for an AI automation product, building GTM experiments and systems that restored organic traffic, improved conversion, and generated $500K+ in incremental revenue.

Content Marketing Manager

Happay (ex-Cred startup)

2022-6 - 2024-5 · 2 yrs

Bengaluru, Karnataka, India

Built, hired, and led Happay’s 8+ member content marketing team, then expanded into GTM work across enterprise storytelling, segmentation, sales enablement, and customer campaigns in close partnership with Sales.

Content Writer and Social Media Manager

Attentive.ai

2021-3 - 2022-5 · 1 yr 3 mos

New Delhi, Delhi, India

Helped shape the company’s voice during a key growth phase, creating content and thought leadership that supported U.S. market entry, brand positioning, and founder visibility. It was where I learned how storytelling can do real strategic work by opening doors, building credibility, and creating demand in a new market.

Content Writer

Indiahikes

2021-3 - 2021-6 · 4 mos

Wrote travel and outdoor stories, interviewed trekkers, and traveled across India, experiences that sharpened my instinct for human, grounded writing rooted in observation, empathy, and detail.

CSE Aspirant (Study break)

Union Public Service Commission( UPSC )

2018-6 - 2021-1 · 2 yrs 8 mos

Prepared full-time for the Civil Services Examination, a formative period that deepened my understanding of policy and governance while building discipline, resilience, and long-term focus.

Marketing Consultant

Self Employed

2018-1 - 2021-1 · 3 yrs 1 mo

Worked with early-stage companies on content, messaging, and growth, building structure from scratch and developing an early love for solving ambiguous business problems.