Sajan Watts
Paid Media Lead APAC, EMEA & LATAM @ Coursera
About
Responsibility for planning, execution and budgetary control of all digital marketing. Devising strategies to drive online traffic and leads to the company. Managing online brand and product campaigns to raise brand awareness and performance. Utilising a range of techniques including paid search (Google AdWords/Bing, Facebook SEO, Display, Youtube, Twitter, Amazon Marketing Affiliate, DBM Email, and SMS marketing. Evaluating customer research, market conditions, and competitor data. Review new technologies and keep the company at the forefront of developments in digital marketing.
India
Gurgaon
Marketing & Advertising
Generative AI, Digital Marketing, Google Adwords, Online Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, Customer Service, Management, Strategic Planning, Leadership, Project Management, Research, Public Speaking, Microsoft Excel, Microsoft Word, PowerPoint, Marketing, Team Management, Google Analytics
Experience
Paid Media Lead APAC, EMEA & LATAM
Coursera
Remote
Leading Paid Media for APAC, EMEA & LATAM. Also Leading Affiliate and App Marketing Globally
Paid Media Lead APAC & EMEA
Coursera
India
Paid Media Lead EMEA
Coursera
India
APAC Apps Lead
GroupM
Gurugram, Haryana, India
Associate Media Activation Director
GroupM
Gurugram, Haryana, India
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Senior Manager - Digital Marketing
GroupM
Gurugram, Haryana, India
Worked on Clients - Google Pay, Google Play Store, Google Career Certification, Google My Business, ZEE5, Bharti AXA, Purplle, Dole, BMGF, Oziva, Melorra, Vedantu & Nokia
Manager - Digital Marketing
GroupM
Gurgaon, India
Clients handled - ZEE5, Vedantu & Nokia.
Assistant Manager Paid Media
Publicis Media
Gurgaon, Haryana, India
Worked on Platforms:- Google Adwords (Ads) and Twitter, Linkedin, Facebook, Instagram, Amazon, DBM and DCM. Worked on Clients - Vistara, Honeywell, Aviva, Oracle, Micromax, and Big Muscles.
Digital Marketing Manager
Kunskapsskolan Eduventures Pvt Ltd
Gurgaon, India
Handled Online marketing of all the Kunskapsskolan Schools India and D.P.S Closely worked with Kunskapsskolan Management Team on Digital Marketing aspects.
Digital Marketing Intern
HT Media Group
Gurgaon, India
Project Handled: E-mail Marketing, AdWords Campaign and Affiliate Marketing & Social Media Marketing. Description: Analysis Reports on E-mail marketing of Education clients,Handling Affiliate Campaigns, running the Campaign for HT-Campus.
Assistant Manager Marketing
JK Business School
Gurgaon, India
My responsibilities was to drive revenue generation by securing admissions for J K Business School to ensure target delivery.
Education
Indian School of Business
Digital Marketing
Lovely Professional University
IT & Finance
Punjab Technical University
Computer and Information Sciences, General
Sajan Watts's Contact Information
Phone
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