Sagar Ganjoo

Sagar Ganjoo

Business Development Manager @ Go Pro Now Ltd

About

i'm a commercially driven Business Development Manager and Founder with 7+ years of full-cycle B2B sales experience across brand consulting, digital services and international wholesale. I’m currently working as BDM at Go Pro Now Ltd, a UK-based international wholesale and export business supplying authentic branded beauty, dermo skincare, haircare, fragrance and FMCG products to wholesalers, traders, distributors and retail buyers. At Go Pro Now, I support buyers with pre-order allocations, planned supply windows, selected floor stock opportunities and international supply through UK infrastructure and a Netherlands logistics hub. My focus is on understanding buyer requirements by EAN, quantity, target pricing, destination market and lead time, then aligning the right commercial route. Key categories include CeraVe, La Roche-Posay, Vichy, Bioderma, Mixa, Color Wow, Olaplex, PanOxyl, Medicube, L’Oréal Group brands and selected premium beauty, haircare and fragrance lines. Before Go Pro Now, I founded InDesign Elements, where I built and owned 90%+ of the sales pipeline and converted project-based engagements into long-term retained partnerships with enterprise clients including Reliance and Tata Group. This gave me strong experience in outbound sales, consultative selling, procurement-led buying cycles, value-based pricing and stakeholder management across CMOs, Brand Directors and Finance teams. Earlier in my career, I spent 3 years at KPMG in Transfer Pricing, which gave me a strong foundation in financial analysis, structured thinking, commercial rigour and margin discipline. What I do well: B2B business development Full-cycle sales Consultative selling Pipeline generation Buyer qualification Value-based pricing Margin discipline Cross-border commercial conversations Long-term client relationship building The best way to work with me is simple: send the target EANs, quantities, destination market and pricing expectations, and I’ll check availability, lead time and commercial fit. Website: https://gopronow.co.uk/ WhatsApp: +44 7765 206978

Country

United Kingdom

City

London

Industry

International Trade & Development

Skill

Fast-Moving Consumer Goods (FMCG), Revenue Forecasting, Financial Services, B2B Commerce, Brand Alignment, Business Growth, Financial Reporting, Enterprise-wide Business Processes, Value Selling, Strategic Account Acquisition, Customer Engagement, Manufacturing, Go-to-Market Strategy, Healthcare Industry, Client Analysis, Stakeholder Engagement, Customer Acquisition, Strategic Procurement, Online Advertising, Lead Generation

Experience

Go Pro Now Ltd

Business Development Manager

Go Pro Now Ltd

LinkedIn
2026 - Present

Go Pro Now Ltd is a UK-based international wholesale and export business supplying authentic branded beauty, dermo skincare, haircare, fragrance and FMCG products to wholesalers, traders, distributors and retail buyers. I focus on B2B buyer development, pre-order allocation opportunities and international wholesale supply across categories including CeraVe, La Roche-Posay, Vichy, Bioderma, Mixa, Color Wow, Olaplex, PanOxyl, Medicube and selected L’Oréal Group brands. Key responsibilities: Build and manage relationships with wholesalers, traders, distributors and retail buyers across international markets. Support buyers with pre-order allocations, planned supply windows and selected floor stock opportunities. Qualify buyer requirements by EAN, brand, quantity, target pricing, destination market and lead time. Coordinate with internal teams on pricing, MOQ, availability, logistics route and commercial viability. Support supply through Go Pro Now’s UK infrastructure and Netherlands logistics hub. Manage buyer communication across LinkedIn, email and WhatsApp from first enquiry through to offer follow-up. Assist buyers with trade information including batch codes, expiry dates, packaging language and product availability. Build a qualified pipeline of wholesale and trading accounts across beauty, dermo skincare, haircare and FMCG. Position Go Pro Now as a reliable B2B supply partner for authentic branded stock, competitive international wholesale pricing and export-ready fulfilment.

InDesign Elements

Co-Founder & Commercial Director (Enterprise & Mid-Market Sales)

InDesign Elements

LinkedIn
2020-1 - Present · 6 yrs 9 mos

Pune District

IDE is a bootstrapped boutique brand and digital consultancy - no investor money, no funded marketing, no external sales team. I built the commercial function from scratch and owned it end to end. What I built: Grew annual pipeline significantly, personally sourcing and closing the majority of new business through outbound, referrals, and executive relationship development Originated and expanded enterprise accounts with Reliance (Fortune Global 500), Tata Group, Kirloskar Group, and Neterwala Group - navigating complex multi-stakeholder buying cycles with CMOs, Procurement Heads, and Business Unit Leaders Secured and grew a flagship annual retainer within a multi-entity enterprise group, later expanding scope across their wider brand portfolio Converted ~40% of project engagements into long-term retained partnerships - shifting the revenue model from unpredictable project work to stable recurring income Maintained strong margins through value-based pricing and disciplined scoping, even under procurement-led pressure Designed GTM strategy across outbound, inbound, and partnership-led acquisition Launched Brand Ed - a strategic GTM and brand workshop series that evolved into an active community of 400+ founders, used as a primary warm pipeline channel for client acquisition Hired and mentored junior sales team members while personally owning all strategic accounts Sales cycle: 2–5 months | Buyers: CMOs · Procurement Heads · BU Leaders · Executive Sponsors | Industries: FMCG · Healthcare · Energy · Manufacturing · D2C

Studio Fifi

Business Manager (Strategy & Sales)

Studio Fifi

LinkedIn
2017-4 - 2019-11 · 2 yrs 8 mos

Pune Area, India

Joined as the sole commercial and marketing hire at a founder-led industrial and product design studio. Wore every hat — new business, client relationships, marketing, digital presence, and day-to-day project communication. Was the front face of the business for every client interaction. Sales & Business Development Secured 80+ clients over 2 years through outbound email campaigns, referrals, and founder networks Built and managed the full sales pipeline from lead generation to close Upsold and expanded existing accounts, increasing average deal value over time Acted as the sole point of contact for client escalations, ensuring retention and repeat business Actively asked for referrals and new introductions from satisfied clients — turning relationships into pipeline Marketing & Digital Growth Created and managed brand presence across platforms including Clutch, Google My Business, and design directories to drive inbound leads Ran email marketing campaigns targeting potential clients across relevant industries Built SEO presence through content on Quora, Reddit, and blog platforms — driving organic discovery Consistently gathered Google reviews from clients, building social proof and credibility Designed and executed basic GTM strategy for studio positioning and demand generation Client & Project Management Served as the primary client relationship owner across all active accounts Managed project communication between clients and the creative team, reducing misalignment and revision cycles Maintained strong post-project relationships, converting one-off clients into repeat business

Studio Fifi

Sales Strategy Manager

Studio Fifi

LinkedIn
2017 - 2019 · 2 yrs

Founder-led design and strategy studio — joined as the sole commercial and marketing hire during rapid growth phase.

KPMG

Transfer Pricing

KPMG

LinkedIn
2014-4 - 2017-3 · 3 yrs

Pune Area, India

Part of the transfer pricing practice at KPMG, focused on economic and qualitative analysis for multinational clients operating across cross-border structures. Conducted qualitative and quantitative analysis to support transfer pricing assessments for related-party transactions Performed margin computation and benchmarking studies across comparable companies using industry databases including ProwessIQ and Capitaline Read and analysed full annual reports of peer companies to identify relevant financial and operational comparables Modelled royalty structures and cost allocations across cross-border entities Delivered structured analytical reports for senior review The discipline of reading annual reports and doing deep financial analysis at KPMG directly shaped how I evaluate deals, build pricing structures, and have ROI-led conversations with clients — something I've carried through my entire commercial career.

KPMG Assurance & Consulting Services LLP

Pricing Analyst

KPMG Assurance & Consulting Services LLP

2014 - 2017 · 3 yrs

Big 4 professional services firm — delivered economic and qualitative analysis for multinational clients with complex cross-border structures.

Capstone Securities Analysis Private Limited Pune

Equity Research Analyst

Capstone Securities Analysis Private Limited Pune

LinkedIn
2013-6 - 2013-11 · 6 mos

Pune/Pimpri-Chinchwad Area

6 month internship focused on U.S. equity markets. Got hands-on exposure to technical analysis across NASDAQ, NYSE, and AMEX — reading charts, identifying market trends, and supporting trading strategy. This is where my genuine interest in finance and markets started and it's stuck with me since.

Rochel Events

Freelancer Event Manager

Rochel Events

2010-1 - 2012-8 · 2 yrs 8 mos

Pune/Pimpri-Chinchwad Area

Managed events and brand activations including a multi-city launch campaign for Captain Morgan (Diageo India). Handled production, vendor coordination, and on-ground execution.

Education

SYMBIOSIS INTERNATIONAL UNIVERSITY

SYMBIOSIS INTERNATIONAL UNIVERSITY

LinkedIn

Marketing/Marketing Management, General

2010 - 2013 · 3 yrs

A comprehensive program focused on business administration and commerce, with a strong foundation in marketing principles. Symbiosis International University is globally recognized for its academic excellence and strategic approach to business education.

Sinhgad Institute Of Management

Sinhgad Institute Of Management

LinkedIn

Marketing

2013 - 2015 · 2 yrs

Completed a Master of Business Administration (MBA) with a major in Marketing and a minor in Finance, blending both fields to understand and address business challenges. Focused on developing expertise in strategic marketing, consumer behavior, financial analysis, and decision-making. Actively participated in real-world case studies, seminars, and workshops, building a strong foundation in both marketing strategies and financial management. Cultivated leadership and teamwork skills through collaborative projects and a rigorous academic curriculum.

Sagar Ganjoo's Contact Information

Email

******@***.com

Phone

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