Arush Thukhran
Product Manager @ The Souled Store
About
Senior Technical Project Manager with 6.5+ years of experience driving digital commerce transformation for enterprise and D2C brands through Shopify, Shopify Plus, mobile applications, and integrated commerce ecosystems. Currently at The Souled Store, I lead strategic e-commerce initiatives focused on customer experience, platform scalability, operational efficiency, and business growth. My role involves collaborating across Product, Engineering, Design, Marketing, Operations, and external technology partners to deliver impactful commerce solutions. Over the years, I have successfully managed and delivered large-scale digital commerce programs for leading brands including Hindustan Unilever (HUL), Mumbai Indians (Reliance Industries), and several high-growth D2C businesses. At Marmeto, I independently owned enterprise accounts, led cross-functional teams, and managed complex Shopify Plus implementations aligned with global business standards. My expertise spans: • Shopify & Shopify Plus • Digital Commerce Strategy • Product & Program Management • Mobile Commerce & Customer Experience • E-commerce Operations • Stakeholder & Vendor Management • System Integrations & Automation • Team Leadership & Mentorship • D2C Growth & Scalability I enjoy solving complex commerce challenges, building scalable customer experiences, and creating alignment between technology, business objectives, and customer needs to drive measurable outcomes. I’m known as a go-to Shopify expert—someone who combines strong technical understanding with practical project management, stakeholder confidence, and delivery ownership. I thrive in environments that demand clarity, accountability, and scalable solutions. Core strengths: Shopify & Shopify Plus | Enterprise E-commerce | Project & Program Management | Stakeholder Management | Team Leadership | Integrations & Architecture | Agile Delivery
India
South Mumbai
Information Technology & Services
Managing Technical Personnel, Senior Program Management, Complex Project Management, Technical Project Leadership, Strategic Project Management, Shopify Plus, Digital Commerce, Program Management, E-Commerce, Stakeholder Management, Agile Methodologies, Mobile Applications, D2C Commerce, Customer Experience, Business Analysis, Technical Solution Design, Team Leadership, Project Planning, Communication, Leadership
Experience

Product Manager
South Mumbai, Maharashtra, India
• Leading strategic Shopify Plus and digital commerce initiatives for one of India's leading D2C fashion brands. • Driving end-to-end delivery across website, mobile app, customer experience, loyalty, returns, and third-party integrations. • Collaborating with Product, Engineering, Design, Marketing, Operations, and external partners to execute high-impact commerce initiatives. • Managing project planning, stakeholder alignment, risk mitigation, sprint execution, and cross-functional delivery. • Owning integrations across OMS, CRM, Loyalty, Analytics, Payments, and Customer Engagement platforms. • Identifying opportunities to improve conversion, customer experience, operational efficiency, and platform scalability. • Leading vendor coordination and ensuring timely delivery of business-critical initiatives. • Supporting long-term digital commerce roadmap planning aligned with business growth objectives.
Arush Thukhran's Contact Information
Phone
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