Sergei Kvasov
Performance Creative Designer @ Whatwapp
About
Marketing Designer with 3+ years of experience in mobile gaming, specializing in fast-turnaround. By analyzing market trends, competitor ads, and performance data, I produce creative concepts that boost user acquisition.Key achievements:— Produced marketing creatives for Manor Matters (55M+ downloads), driving high spend campaigns;— Delivered up to 10 creatives per week during peak production periods, enabling UA campaign scaling;— Produced videos consistently achieve high CTR, CVR, and IPM.My production pipeline combines After Effects and AI tools.
Georgia
Tbilisi
Media Production
After Effects, Performance Marketing, Facebook Ads, Data-driven Decision Making, Problem Solving, Creative Ideation, Mobile Games, Generative AI, Midjourney, Content Strategy, Storyboarding, Mobile Marketing, 2D graphics, Adobe Photoshop, Motion Graphics, Figma (Software), Video Editing, Motion Design, 3D Graphics, Attention to Detail
Experience

Performance Creative Designer
Milan
— Developed weekly data-driven creative strategies informed by competitor insights and market data; — Produced up to 10 video creatives per week by leveraging AI tools to support user acquisition (UA) campaign scaling; — Managed full production cycle: brief, motion design, platform adaptations (Meta Ads, Unity Ads, AppLovin); — Analyzed post-launch performance and iterated creatives to achieve UA goals.

Marketing Creatives Designer
Limassol, Cyprus
— Produced high-performing marketing creatives for Manor Matters (55M+ downloads), driving high spend UA campaigns on AppLovin; — Leveraged AI tools to rapidly generate assets, iterate concepts, and test ideas, accelerating creative testing; — Created interactive gameplay-focused marketing creatives, achieving high CTR, CVR, and IPM; — Collaborated with Art and Sound teams and participated in data-driven reviews.

Creative Strategist & Designer
London
— Led Meta Ads campaigns for a subscription SaaS platform, aviation exam question bank; — Developed motion-led visual concepts, hooks, and storytelling frameworks optimized for UA; — Designed and animated assets in Figma and After Effects, managing the full creative production cycle independently; — Iterated on creative direction using performance insights, scaling high-performing formats; —Contributed to user acquisition, helping increase paid subscriptions by 200%.
Sergei Kvasov's Contact Information
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