Ryan L. Stoer

Ryan L. Stoer

SVP, Group Media Director @ Colle McVoy

About

Ryan is a strategic thinker focused on driving results and unlocking value from clients' marketing investments. He pursues excellence through a combination of expansive creative thinking paired with intellectual rigor. A self-described data nerd, he looks to analytics to inform decision making.

Country

United States

City

Greater Minneapolis-St. Paul Area

Industry

Marketing & Advertising

Skill

Market Research, Interactive Marketing, Media Planning, Media Strategy, Integrated Marketing, comScore, Digital Marketing, Digital Strategy, Interactive Advertising, Media Buying, Advertising, Online Advertising, Outdoor Advertising, Mobile Marketing, Digital Media, Social Media Marketing, Traditional Media, Marketing Communications, Mobile Advertising

Experience

Colle McVoy

SVP, Group Media Director

Colle McVoy

LinkedIn
2022-4 - Present · 4 yrs 6 mos

Minneapolis, MN

Key clients: Roundel (Target's Retail Media Network), Perdue, ASI Furniture (Value City Furniture and American Signature Furniture), Fendt (AGCO), Stanley Black and Decker (Cub Cadet), Cencora, CHS, CHS Agronomy, Cenex

StoerBear Media LLC

Principal, Integrated Media Strategy

StoerBear Media LLC

2022-3 - Present · 4 yrs 7 mos

Minnetonka, Minnesota, United States

Solve business challenges. Deliver media excellence. Drive meaningful results. Client Industries: Global Cybersecurity, Global Travel: Cruise lines, Home and Garden, Cannabis and SaaS

Kelly Scott Madison

Director, Integrated Planning

Kelly Scott Madison

LinkedIn
2019-10 - 2022-3 · 2 yrs 6 mos

Greater Chicago Area

Strategic media lead driving results for clients including Cincoro Tequila, Brave Good Kind, a2 Milk, Potbelly, CEFCU, The Libman Company, The Morton Arboretum, Vi Living and Hagerty Classic Car Insurance

Cramer-Krasselt

Vice President, Associate Media Director

Cramer-Krasselt

LinkedIn
2016-3 - 2019-10 · 3 yrs 8 mos

Greater Chicago Area

Strategy lead across National and Local media for Edward Jones Investor, Industry Branding and Financial Advisor Recruitment campaigns, Farm Credit Mid-America, Rural 1st and TreeHouse Pastas. Focus on innovation, creativity, media effectiveness/efficiency, grounded in advanced analytics to inform decisions.

Spark Foundry

Associate Media Director

Spark Foundry

LinkedIn
2014-5 - 2016-3 · 1 yr 11 mos

Greater Chicago Area

Strategic lead across Broadcast, Out-of-Home, Digital, Social & Paid Search focused on driving innovation, creative thinking, media effectiveness & efficiency for Fifth Third Bank.

Carmichael Lynch

Senior Engagement Strategist

Carmichael Lynch

LinkedIn
2012-1 - 2014-4 · 2 yrs 4 mos

Minneapolis, MN

Senior Engagement Strategist (Associate Media Director) focusing on National Network and Cable Television advertising strategy, planning, buying, vehicle integrations and branded content creation for Subaru of America, Inc. Key roles: Advance the National TV strategy within the marketing framework including development, management and execution of upfront budgets, network allocations and evaluation of scatter opportunities Manage two National Television buying teams spending in excess of $100MM in upfront and scatter dollars across 30+ Network Prime and Cable TV networks Foster idea creation, manage approvals and oversee production of earned Subaru vehicle integrations and branded content with multiple TV networks and digital partners on-air, online and across social media

Olson

Media Supervisor

Olson

LinkedIn
2007-12 - 2012-1 · 4 yrs 2 mos

Minneapolis, MN

Acted as the client and internal media lead in performing research, defining audience, determining budgets, managing buying partners, supporting the group media directors and supervising a team of planners and analysts in multi-media connection planning and buying. Key clients included: Fifth Third Bank, Pei Wei and University of MN - TCF Stadium

Campbell Mithun

Sr. Media Planner

Campbell Mithun

2005-4 - 2007-12 · 2 yrs 9 mos

Minneapolis, MN

Participated in consumer research, target definition, and multi-media planning across several clients and categories. Key clients included: General Mills (Hamburger Helper, Pop Secret, 8th Continent Soy Milk and Bisquick), The Hartford Insurance, Pactiv/Hefty and Cargill (NatureWorks LLC).

Education

University of Minnesota

University of Minnesota

LinkedIn

Strategic Communication with an emphasis in Advertising; General Business

1999-9 - 2004-5 · 4 yrs 9 mos

Ryan L. Stoer's Contact Information

Email

******@***.com

Phone

(**) *** ****

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