Russell Nadel
VP North America @ PILLAR Performance
About
I am an executive with experience leading Business Development, Brand Partnerships, Sales, and Brand Marketing/Strategy. Previous experience includes Product Development, Merchandising, Licensing, Design Management, Supply Chain, Production and Product Marketing. Effective in developing and building and leading cross-functional, collaborative global teams. Strong record at identifying areas for growth, managing operations and generating revenue and profits. Proven record at establishing long standing collaborative relationships with premium brands. Inspired Leader/Mentor Track record of success Extensive global sport industry, brand, retail, and elite athlete relationships
United States
New York
Computer Software
Retail, Merchandising, Trend Analysis, Product Development, Global Sourcing, Footwear, Sourcing, Apparel, Sportswear, Fashion, Manufacturing, Wovens, Private Label, Textiles, Trend, Brand Management, Marketing
Experience

Head of Business Development, Brand Partnership Marketing/Hearables (Jaybird Sport/UltimateEars)
Led all business development, partnership strategy, and sports marketing for two premium Logitech headphone brands — Jaybird Sport and Ultimate Ears — driving growth across retail, digital, and lifestyle channels. Built and hired a dedicated sales team from the ground up; designed and executed a new retail distribution strategy across expanded sales channels Secured multi-year audio partnership deals with a focus on the fast-growing digital fitness space Owned end-to-end Sports Marketing and Lifestyle GTM strategy to accelerate brand awareness and consumer engagement Sourced and led elite sports, health & wellness, and influencer programs to authentically connect brands with target audiences Conceptualized and executed brand collaborations and limited-edition product drops, creating cultural moments that drove consumer excitement and press attention Partnered closely with the Creative Director to define brand vision, guidelines, and tone of voice

Senior Director, Product
Washington DC-Baltimore Area
Spearheaded an internal transformation initiative to transition $200M+ in licensed product categories to an in-house model — unlocking new top-line revenue and greater brand control. Led and built a cross-functional transition team, managing the full end-to-end pivot from licensed to owned model across global markets Conducted comprehensive global market assessments, competitive landscape analysis, and product assortment planning to inform the strategic roadmap Owned Go-To-Market strategy, staffing plans, and risk mitigation frameworks to ensure a seamless and commercially successful transition Served as a core member of the strategic leadership team for the Run Division, driving decision-making across Apparel & Accessories — spanning Strategy, Product, and Sports Marketing

Director Run/Train
San Clemente, CA
Successfully launched Running/Training product lines for startup lifestyle sock brand via Specialty, Multi-Unit Sporting Goods, and Direct-To-Consumer Channels. Responsible for Product Development, Marketing, Merchandising, Global GTM Strategy, Sales, Market Segmentation, Athletes, Events, Partnerships and Collaborations. Category P/L responsibilities.

Senior Vice-President/General Manager
Greater San Diego Area
Maintain and oversee daily operations of Performance Knit Accessories Company Responsibilities included Marketing, Supply Chain, Product Development, Innovation, and Merchandising. Lead on all E-Commerce, Website Management, and Digital Initiatives Coach, Mentor, and Develop talent of internal teams across organization Cultivated and steward the brand via a deep connection within Core Run, Fitness, and Outdoor consumer and retail marketplaces, and Global Distribution

Vice-President, Direct to Retail Licensing
Huntington Beach, California
Brand management of Tony Hawk and Hang Ten brands via Direct to Retail Licenses Led design, merchandising, and retail planning teams. Managed multiple year licensing agreement and design services relationship. Interfaced with all design and merchant teams throughout the Quiksilver/Roxy/DC Shoes to capitalize on opportunities for licensed brand division. Manage and curated trend presentations for all seasonal product launches. Executive level relationships with Kohl's senior leadership and Product Management Organization. Divisional Budget Responsibility

Vice-President, Apparel Global Sourcing and Production
Vista, CA/Huntington Beach, CA
Oversaw Product Development, Global Supply Chain, and Sourcing for all Apparel, Technical Snow Apparel, and Accessory Categories Led Technical Design team to meet needs of rapidly growing department for all categories Created and Managed internal "quick strike" group within division to manage Special Make-Up Department Supervised T-Shirt and Fleece Screen Print departments in conjunction with Quiksilver corporate goals Delivered significant margin improvements through vendor consolidation and fabric aggregation. Streamlined Product Development Process and improved speed to market, and department expense reduction. Collaborated with Design and Merchandising team and created process to achieve improved milestone management. Hired and supervised training of Quality Control Staff. Implemented Apparel, Technical Apparel, and Accessory Testing protocols. Member of divisional executive team. Divisional P/L Management.

Director of Product Development and Manufacturing
AfterHours Formal Wear (Division of David's Bridal/Federated Department Stores)
NY/Atlanta, GA
Responsible for Development and Manufacturing of all Apparel, Footwear, and Accessory products manufactured through Direct Sourcing Division. Led the merchant team in all aspects of new product launches, trend analysis, and style development. Responsible for all research and development of textile innovations and color management. Managed Sourcing Strategy, Production, Technical Design and Quality Assurance Teams to bring all product to market. Divisional P/L and Budgeting Responsibilities

VP, Merchandise
Diversified Apparel Group
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