Aaron Asher
General Manager @ Hotel Equities
About
My mission is to deliver exceptional guest service and operational excellence, while maximizing profitability and guest satisfaction. I have developed and shaped a new guest service program that was key in achieving the Marriott Diamond Circle Award, a prestigious recognition for the top 0.3% of all Marriott hotels globally. I oversee all hotel activities, including HR, payroll, budgeting, sales strategies, and purchasing efforts. I have also led the rollout of new brand initiatives, collaborated with staff in development of various initiatives, and acted as head of HR and accounts payable and receivable within the hotel. I have consistently achieved budgeted financial goals and customer service scores, and have a proven track record of leading and directing a diverse and high-performing team. I am skilled in hospitality management, revenue management, hotel operations, multiple PMS, P&L reporting and forecasting, and Spanish language. I am also an Eagle Scout, which reflects my values of leadership, service, and integrity.
United States
Virgin
Hospitality
Financial Results, GSS, English, Market Analysis, Guest Satisfaction, Dispute Resolution, Contract Negotiation, Team Leadership, Operations Management, Team Management, Strategic Thinking, Problem Solving, Business Acumen, Communication, Pre-opening, Sales, Team Building, Operations, Administration, Budgeting
Experience

General Manager
Thatcher, Arizona, United States
Managed a 71 room property with $3.7 million in annual revenue. Developed and shape a new guest service program that was key in achieving the Marriott Diamond Circle Award. Consistently maintained the hotel’s guest service standing within the top 0.3% of all Marriott hotels globally. Oversaw all hotel activities including all HR, payroll, budgeting, sales strategies, and purchasing efforts for the hotel

Dual Assistant General Manager
Twin Falls, Idaho
Assistant General Manager of the Fairfield by Marriott below the dual general manager. Part of the opening team during the construction of Towneplace Suites by Marriott. Directed a staff of 52+ associates of different ethnicities and backgrounds, including 5 managers, in a 212-room complex while consistently increasing revenue and guest satisfaction by consistently achieving the top 12% of all Marriott hotels in guest satisfaction. Consistently achieved budgeted financial goals while maintaining consistent service standards.

Front Desk Manager
Twin Falls, Idaho
Lead and directed a team of 25 associates in a 92 room property while helping to improve overall associate and guest satisfaction. Produced excellent customer service scores and well trained staff by focusing individual guest experiences. Led the rollout of new Fairfield brand initiatives, including Front Desk training, and ensured compliance. Collaborated with staff in development of various initiatives designed to assist in meeting customer service goals. Acted as head of HR and accounts receivable and payable within the hotel. Consistently achieved budgeted goals while maintaining consistent service standards.

Maintenance Engineer
Eagle, Idaho
Perform maintenance of entire hotel including maintaining and repairing plumbing, electric, floor, painting and HVAC systems. Work with other departments to coordinate maintenance activities in order to maximize profits for the hotel.

Night Auditor/Front Desk
Eagle, Idaho
Greet customers and aid them with check in. Worked all night without any other personnel on duty and without supervision. Effectively communicate with difficult guests in a manner has that generated a positive outcome for both sides. Anticipating the needs of the guests, helping with answering questions, giving directions. Ran end of night audit reports

Photopass Photographer
Buena Vista, FL
Create and guaranteeing an unbelievable and magical guest experience. Interact with guests and predict needs that they may have. Create memories that will last lifetime. Photograph guests throughout Walt Disney World including interactions with favorite Disney characters.

Collector
Boise, Idaho
Greeted customers and checked them in, Used receptionist computer programs, Completed and faxed Sensitive/confidential documents, Collected urine specimens for drug testing, Positively interacted with probation and confrontational customers, cashiering responsibilities, translator.

Missionary
Mexico City Area, Mexico
Led other missionaries through quantitative goal setting. Provided training in individual communication and problem solving. Worked consistently 12 hour days 6 days per week. Taught English as a second language to 9-18 community members weekly. Provided at least 4 hours of community service per week.

Night Auditor
Boise, Idaho Area
Holiday Inn Express - Greet customers and aid them through the check in process. Worked throughout the night as manager on duty. Cleaned and folded laundry throughout the night. Ran end of night reports and created an accounting summary of the day’s intake.
Aaron Asher's Contact Information
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