Rupal Singh Chauhan

• Handling a team of sales executives to drive retail sales through Distributor Management • Regularly conduct retail outlet audits to study market share movements and track market share. Work with the team to ensure market working discipline, daily targets vs achievement tracking and PJP adherence • Planning & execution of consumer centric activities in the state – focus on generating trials, customer relationship management and increase penetration • Responsible for promotional budget for the brands at the retail level, conceptualizing & utilization of local sales promotional & merchandising BTL activities, monthly schemes at the point of sale for achieving sales target and brand awareness • Ensure the RTC implementation at the retail outlets in the territory / state. Maintaining the organization standard w.r.t. Quality, distribution, visibility, promotion, price and persuasion at the outlet. • Responsible for developing the team through motivation, counselling, skills development and product knowledge development

Management Trainee in Sales function of Idea Cellular Ltd. Key Account Manager for corporate accounts as a part of Enterprise Business Unit. • Plan implementation of Idea sales strategies to deliver gross targets of voice, data and internet based solutions • Managing a team of 9 Idea channels and 55 Sales and Relationship on field executives in Chandigarh Zone, to drive business revenue through new customer acquisition • Responsible for Sales channel’s infrastructure- Onboarding, training & development, Return on Investment and Incentives for the field force • Ensure smooth conversion of potential customers into sales to ensure Top ranking for channel partners in circle level and national competitions • Managing a territory with 580 corporate accounts in Chandigarh zone accounting for 2 crore+ of monthly revenue • Engaging in on field activities with the channels to understand market dynamics and requirements and formulate appropriate winning strategies

• Explored Idea franchisee stores across Gujarat to gain trading partner and customer insights, as a part of primary research • Conducted age-on-network analysis and utilized stakeholder interactions to sharply define factors impacting post-paid productivity for MIs, using data analytics tools, as a part of secondary research • Devised strategies for increasing productivity and enhancing customer experience in low performing MIs (<50 a month) and made well defined recommendations for factors like low seller count, walk-ins and franchisee owner involvement • Delivered a working model for calculation of post-paid sales commission earned by each Franchisee owner

-Headed content team for Media cell of college, thus ensuring positive brand building of the institute. -Updated the official blog of XIMB, XIMBeats and wrote various articles for the same. -Handled various official social media pages and represented the institute on various social platforms. -Officially represented the college for solving queries of future aspirants on social media websites and B-School platforms.