
rich roth
lead user experience designer
About
I am a passionate creative individual who has developed a distinct talent for combining art, branding, design, and technology. Guru and Abstract Thinker have been used by others to describe my portfolio and past work. I approach each project by identifying a holistic viewpoint while thinking outside of the box in order to create a unique vision. My approach to business projects is similar to my approach to life, which is to pay attention to detail and to explore different avenues, while moving towards/obtaining identified goals. The characteristics I value most in a person are hard work, commitment, creativity, and the ability to find a balance between career aspirations and personal objectives. Specialties: Photog /* commercial, portrait, fashion, cinema, landscape, fine-art */ UX /* Discovery Research, Analysis, Ideation, Functional Design */ Design /* web, ui, software, , graphic, brand development, print */ Art /* fine, traditional, digital, conceptual, mind bending */
united states
spring
human resources
usability, user experience, user interface, information architecture, user centered design, interaction design, user interface design, web design, graphic design, logo design, graphics, photography, portraits, flash photography, studio lighting, speed lighting, photo editing, nikon camera systems, art direction, layout, web development, brand development, digital media, typography, photoshop, illustrator, web applications, advertising, multimedia, adobe creative suite, art, creative direction, indesign, illustration, scrum, agile methodologies, wireframes, css, adobe illustrator, user experience, usability testing, user experience design, user centered design, management, leadership, communication, visual design, empathy, hard working, team player, sketch, axure rp, omnigraffle, educator
Experience

lead user experience designer
schlumberger
* Contractor to Schlumberger through Aquent * Responsible for the UX research and design of Operational Planning Resource Management Digital Product & Product lines * Define and establish UX standards and processes for Microsoft power apps * Help drive innovation, focus, and purpose to the IT User Experience Studio at Schlumberger * Facilitate design thinking workshops for business units and employees across Schlumberger

lead user experience designer - entity portal
insperity
* Lead research effort to translate Insperity's manual paper sales process into a digital one * Speak to and shadow sales groups across the nation to observe and understand how they work * Analyze research findings and present to business * Ideate solutions via paper prototype

lead user experience designer - user access
insperity
* Reimagine legacy application and remove steep learning curve by shadowing and testing end users * Produce new workflows, wireframes, prototypes, polished layouts, and interaction specifications * Develop actionable recommendations that improve upon and provide features end users want

lead user experience - web payroll
insperity
* Create new and update existing features for payroll services that bring value to end users * Create ability for clients to edit employee compensation without Insperity’s help * Create ability for clients to map their pay codes to Insperity’s for a seamless payroll experience * Create ability for payroll specialist to enter and automate employees time entry by day

interactive creative designer
insperity
* Manage a team in Argentina responsible for updating legacy application suite * Lead designer for Insperity: OrgPlus RealTime, PerformSmart * Guide, teach and train new and existing team members * Produce prototypes, polished layouts, and interaction specifications

lead user experience designer
hp

graphic designer
rrr screen creations dba addis athletics & apparel
* Assist with silk-screen printing * Manage clients and their projects * Design signage, awards, acrylic glass, glass, and vehicle graphics * Utilize printing and plotting so ware, such as SmartCut Pro and Co-Cut Professional

contract designer â consultant
h20 auto spa
* Conceptualize, develop and strategize company brand * Establish a marketing plan for the length of the contract * Design for beauty and luxury to draw the attention of clientele * Work with printers to ensure we receive highest quality product at the most competitive price

photographer â designer â consultant â artist
rich roth
* Photography: Kids & family, portraiture, commercial, fine art * UX: Concept journeys and solutions for startups, existing companies, and products * Design: Brand strategies, logos, stationery packages, websites, restaurant menus, ads, and more * Art: Create original art for established and/or upcoming businesses around the globe

senior graphic designer â photographer
infiniedge software
* Rebrand InfiniEDGE Software and Slumber Parities from the ground up * Responsible for photography projects, including commercial, marketing, corporate head-shots, products, and event photography * Conceptualize and create websites, UIs, e-mails, logos, background graphics, and brand strategies * Attend meetings to discuss job strategies and contribute ideas/strategy * Train and perform knowledge transfer to new hires

multimedia developer * senior graphic designer
bclip productions
* Perform UX methodologies and create UI for projects * Re-brand and develop bClip’s identity and accompanying collateral * Design responsibilities: CD-ROM/DVD interfaces, websites, logos, clientele brands, video graphics packages * Gain larger scope of work and increase turnaround time by being a major asset to the team * Take charge of client relationships and manage projects * Perform all photography projects independently * Edit all audio projects using Audiocity

lead user experience designer - insperity orgplus realtime
insperity
* Assist OrgPlus RealTime to become profitable within three years of becoming lead * Create new and update existing features that bring value to end users * Conduct in-person and remote user research, analysis, and user testing with end users * Produce wireframes, prototypes, polished layouts, and interaction specifications * Develop actionable recommendations that improve upon and provide features end users want
Education
louisiana state university
photography
Learn and Practice, rinse and repeat. Activities and Societies: Graphic Design Student Association
rich roth's Contact Information
Phone
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