Ross Hindle

PDG Media is our specialty food & beverage marketing and GTM agency - we help F&B businesses book more meetings. We focus on optimising your digital marketing for B2B enquiries through several key areas: - Rebranding & repositioning to get your brand in front of the right people - Building/rebuilding your website, optimised for B2B lead capture - Email marketing & lead gen for cold leads - EDM & newsletter strategy for existing customers & warm leads - SEO & content marketing

As COO, I reported directly into the CEO and led our content marketing strategy & operations for several key agency clients. These included some of the world's leading coffee brands.

As Group COO, I lead day-to-day operations and manage key accounts for PDG Media, our boutique creative & digital marketing agency, as well as driving revenue growth in our trade media publishing division.

As Managing Editor at Perfect Daily Grind, I led the publication's content & SEO strategy. This included managing our relationships with key advertiser accounts. I also led a team of 3 with dozens more freelance writers, editors, and translators. From July 2020 to February 2022, the publication received more than 11.5 million views -- more than 100% increase on the previous period.

First director-level role. Managed key accounts to improve digital marketing presence and launch a new project for clients (Leaders Council) from 2019 to 2020. Launched Leaders Council podcast.

Managed an agency content team with a focus on B2B PR. Account director responsibilities for key clients. Oversaw 4 major activations from 2018 to 2020 worth more than £6m in total, across more than 20 industry sectors. Worked across sales, operations, and content teams to deliver each print run on-time and on-budget. Spearheaded style guide to ensure consistency in brand voice and tone across all content.

Editorial team member, working across SEO & project management in an agency setting.