Rohan Athwal
Founding Director @ HighRise Network
About
Companies trust me, to design, organise and manage their activations. But it wouldn't have been possible without my experience. I was an event manager at 16, to a team of 30 people. 3 years later, in 2021 I ventured into hosting my own events. I have sold over 15,000 tickets and accumulated over £250,000 in profit from EVENTS. I've organised nightclub events (DXPE) and a networking event (HighRise Network) around the UK. Without even realising it, I was building teams of suppliers around the UK, who all played a part in selling out each event. I then realised that BRANDS who lacked COMMUNITY, also needed these teams to maximise the people attending their events, wether the ticket was free or paid. And so HighRise was born... Myself, or HighRise are called upon when a premium brand is hosting an activation and they need one of the following teams. DJs - Budget DJ or Special Guest Artists - Artist sourcing and liaising Musicians - Saxophonists, Pianists, Drummers & Singers. Equipment - Speakers, Decks, Custom DJ Booth, Microphone, Setup & De-installation Media Coverage - Videographers, Photographers, Video Editors, Film Directors, Producers. Design - AI Design & Graphic Design Influencer Marketing - Event Attendees, Guestlist Curation, UGC Creation Decor - Bespoke Themes, Moodboard Curation & Sourcing of ALL decor Photo Op Walls - IG Friendly Photo Area, Photobooths, 360 Booths etc Trusted by: • Beauty // Space NK, Clomana, Morphe, Glossify • Retail // Selfridges, Trafford Centre, Westfield LDN, Bullring, Bluewater, The Shard • Fashion // EGO, Thriving Gym, PrettyLittleThing, Boohoo, Nasty Gal • Sports // Rising Ballers, JD Sports, The FA, Nike, Sports Direct, Man City FC • Movie // Warner Bros, VUE • Beverage // Redbull UK, Drip, Hennessy, Patron, Belaire Planning an activation? You can message me on Linkedin or email our company at contact@thehighrise.co.uk If we can help you, we will!
United Kingdom
Manchester Area
Hospitality
Venue Management, Venue Search, Venue Scouting, Venue Relations, Photography, Equipment Installation, Brand Marketing, ROI Strategies, Brand Consulting (Aiming to Drive Revenue), DJ Sourcing (Male or Female), Photography, Videography & Editing, Brand Strategy, Brand Leverage, Event Handling, Branding Consultancy, Media Production, Content Strategy, Event Marketing, Youth Marketing, Live Event Production
Experience

Founding Director
United Kingdom
HiRise designs and delivers high-performance brand activations for companies that care about culture, content, and ROI. Our work spans: • Brand activations & campaign launches • Retail and in-store experiences • Influencer-led events • Live streaming across social platforms • Event production, DJs, and equipment delivery • Media capture and fast-turnaround content • Venue Sourcing and Negotiating • Decor We don’t just supply talent. We execute the whole process. That means building the system behind the event, people, production, content, and delivery... so brands can focus on the outcome (ie the sales). Trusted by brands including: Space NK, EGO, JD Sports, Nike, Boohoo, BoohooMAN, PrettyLittleThing, Warner Bros. Discovery, Selfridges, Bullring, Trafford Centre, The Shard, Westfield, Missguided, Clomana Beauty, Glossify, Thrivin Gym, and so many more. Celebrity Collaborations: We have had the privilege of designing events for well-known figures. Highlights include Chris Brown, Drake, Cole Palmer, Jesse Lingard, Curtis Jones, Nico Orielly, Jack Grealish, Usain Bolt and artist such as Ne-Yo, Headie One, Central Cee, Aitch, Krept & Konan, A Boogie, Lola Brooke, BYoung, K-Trap and D-Block Europe. Our experience below should give you a great idea!

Event Organiser
Manchester
After being highly recommended, we were reached out to via a vendor of the client to organise and arrange the BRIT's after party in Manchester. After taking a brief on the style of event, capacity and ambience, we took lead on arranging venue viewings around Manchester. We showed the client 7 venues in a single day & they selected the one they preferred the most. I then had the pleasure of DJing at the night in front of 1000 people, before the main act arrived. The night was a huge success generating over £15,000 for the venue & a fully sold out night for the after party with guests such as: Skepta, Maya Jama, Aitch & Nemzzz.

Brand Marketer
Manchester Area, United Kingdom
With the MK team being based in London & overseas, we were the bridge that were able to connect them to Manchester talented individuals. - We provided an all white DJ setup with a custom branded DJ booth. - We provided to guest DJs from the Manchester area with a following of 70,000. - We provided a Manchester photographer who's goal was to capture photos for the internal MK team. Overall we initiated a re-launch day for the brand in the Trafford centre & the day was a huge success, smashing targets. It will be exciting to work with Michael Kors again.

Brand Marketing Consultant
United Kingdom
In House Entertainment Team for UK Store Launches. • Launched store at Trafford Centre (Manchester), • Launched store at Bluewater (Kent), • Launched store at Bullring (Birmingham) • Provided full DJ talent and equipment sourcing aligned with brand aesthetic • Designed activations at Westfield and Trafford Centre that drove +32% year-on-year sales • Curated DJ programming to match Space NK’s customer profile and in-store energy • Managed end-to-end delivery: artist briefing, logistics, and execution at scale

Brand Marketing Consultant
United Kingdom
• Delivered full support for the Dublin campaign launch: DJs, equipment, videographer, and photographer • Produced a launch video + hundreds of photos within 12 hours for immediate campaign rollout • Achieved 3x ROI vs. event costs, driving sales uplift from the collection launch • Supported Black Friday staff party with DJs, equipment, and media team to celebrate company success • Currently partnered for Q4 activations, including influencer brand events and staff celebrations

Brand Marketing Consultant
Manchester, England, United Kingdom
• Delivered full support for the Manchester sample sale launch and the debut of sister brand SUMWON • Provided DJs and equipment to create energy and drive customer engagement throughout the activation • Produced a launch after-movie within 12 hours, ensuring immediate campaign visibility online • Helped deliver a profitable event vs. costs, maximising brand ROI and customer footfall • Supported Missguided in positioning their new brand launch with culture-driven event delivery

Brand Marketing Consultant
Manchester, England, United Kingdom
• Delivered DJ talent to drive awareness for the DN8 product launch • Designed and hosted a branded event with ticketed entry to maximise attention • Live performances including Nemzzz to connect with target audience • Produced full event media coverage to extend impact beyond the night • Generated measurable buzz and engagement, supported by positive client reviews from JD’s team

Brand Marketing Consultant
• Partnered with 812 Events to deliver a brand activation at Fenix Restaurant (Manchester) in collaboration with Molly Smith • Guest DJs Yxng Bane and Kenny Allstar, alongside our DJ team, were booked to elevate the experience • Produced viral content from the event reaching 1M+ views on TikTok • Delivered the Love Island Final Viewing Party at Dear Sailor (Manchester) with cast appearances and brand showcase • Designed activations focused on brand awareness, new audience reach, and ROI • Built long-term value through networking and client reviews, leading to continued Boohoo partnerships
Rohan Athwal's Contact Information
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