Roger J. Ley
Chief Executive Officer, North America @ Nature Planet ApS
About
Nature Planet Inc. empowers global markets with innovative plush and eco-friendly toys, where the team focuses on sustainable practices guided by their Reuse, Reduce, Recycle mantra. As CEO, North America, contributions center around driving sales revenue, enhancing operational strategies, aligning with private equity goals, and expanding partnerships across mass retail and specialty channels. Over 25 years of executive leadership within a variety of consumer goods companies based in the US, China, Australia and UK, reflect a rich expertise in go-to-market strategies, global sales, and brand marketing in the CPG industry. The focus has been on connecting brands with international markets, pioneering growth in omni-channel retail distribution, and fostering partnerships with eCommerce giants like Amazon and Wayfair. This experience underscores a commitment to delivering results through collaboration and strategic execution in over 40 global markets.
United States
Atlanta
Wholesale
Go to market strategy, Global sales, Procurement, Global Sourcing, Plastics Industry, Paper Industry, Food Industry, E-Commerce, Product Development, International Business, Marketing Management, Business Strategy, People Management, National Account Management, Global Business Development, Global Marketing, Global Strategy, Brand Development, Brand Communication, Consumer Products
Experience

Chief Executive Officer, North America
Atlanta, GA
Nature Planet is proud to be one of the world’s leading designers and distributors of high-quality plush toys, souvenirs, gifts and accessories for zoos, aquariums, tourist attractions, national restaurant chains, and leading US mass retailers including Bass Pro Shops and PETCO. Our mantra—Reuse, Reduce, Recycle—guides us in creating eco-friendly products without compromising on quality. Our brands include Nature Planet, Wishpets, Eco-Pals and Plush Candy Pops. Custom programs available. ESG reporting company. Our global headquarters is located in Middelfart, Denmark and regional North American office in Atlanta, USA. Private equity backed company. www.natureplanet.com

Founder & CEO
United States
Global Brand Connection LLC provides a variety of international consulting services to companies within the Consumer Goods (CPG) industry. • International Sales & Distribution Strategies (EMEA, LATAM, APAC) • Omni-Channel Business Development & International QSR (Quick Service Restaurants) Connections • Amazon International and Wayfair Europe • Go-To-Market Strategy & Execution - Retailer, Market, Region • Global Commercial Partner Search - Retailers, Distributors, Agents • Product Sourcing - India - Focus on Housewares • Paper and Plastic Sourcing - hard boxes, corrugated shippers, stationary, wine boxes, cosmetic boxes, gift boxes, party solutions, plastic trays for food, cosmetics and more.

Vice President - International
Canton, Georgia, United States
The Ubique Group is a large internet furniture and furnishings company selling the highest quality office chairs and furniture, furniture for restaurants, churches, schools, as well as home residential and patio products at the best prices. As one of the first online-only office furniture retailers, we’ve grown right along with the Internet. Our global eCommerce retail partners include Amazon US, Amazon Europe, Amazon Japan, Amazon Australia & Amazon UAE, Amazon Mexico, Wayfair Europe, Walmart, Target, Home Depot and Lowes. Utilizing 3PL hubs in the UK and Germany to target new B2C and B2B ecommerce marketplaces across Europe. Direct import programs. The Ubique Group is an approved QSR furniture vendor for Inspire Brands, servicing franchisees of Dunkin', Baskin Robbins, Arby's, Jimmy Johns and Buffalo Wild Wings restaurant chains around the world. Private equity backed company. www.ubiquegroup.com

Senior Vice President & General Manager - International
Cleveland/Akron, Ohio Area
The iDesign brand provide solutions for organizing your everyday living space. Our product solutions are designed for the bathroom, kitchen, pantry, closet, laundry room and more. The brand is distributed to over 100 markets across the globe from numerous hubs and can be found in leading retailers like Walmart, Bed Bath & Beyond, Amazon International, John Lewis, Sodimac, Zodio, Emart, Coupang, Liverpool, Palacio De Hierro, SACO, Ace International, True Value International and more. www.idesignlivesimply.com

Vice President - International & US Mass Chain Retail
Dallas, Texas
Established 25+ international markets outside the US including Canada, UK, Australia, Korea and working directly with leading retailers, Sainsbury's, London Drugs, Indigo bookstores, QVC and Overwaitea Food Group. Responsible for the Target, Walgreens and Publix accounts in the US. www.poopourri.com

CEO
Royal Maid Service
Sarasota, Florida, United States
Franchisee and CEO of leading maid service company in Sarasota County with focus on commercial and residential cleaning services. 4X revenue growth, 9 employees, strong EBITDA performance.

Senior Director of Sales - US Mass Chain & Latin America
Port Washington, New York
Responsible for the mass chain business including Walgreens, CVS and Target in addition to numerous markets in Latin America (Chile, Guatemala, Panama, Colombia, Brazil, Costa Rica and Mexico) www.tweezerman.com

Senior Director of International Business Development (EMEA, Latin America & Asia-Pacific)
Port Washington, New York
Responsible for over 40 international markets across the globe. Strong experience working with distributors and managing direct to retail business in both mass and professional channels. www.tweezerman.com

Vice President & General Manager - Global Sales
Dongguan, Guangdong, China
Responsible for branded and private label beauty tool business across 30+ international markets. Over 3,000 cosmetic accessory products covering tweezers, manicure, pedicure, cosmetic brushes, sponges, cosmetic bags, hair and bath accessories. Category Management expertise with leading global retailers including Walgreens, Tesco, Shoppers Drug Mart, Loblaw, Watsons China, Woolworths Australia, Superdrug and ASDA Walmart. www.qvsglobal.com

Chief of Global Brands
Adelaide, Australia
Responsible for the brand development and global launch of the "ollo" brand of Extra Virgin Olive Oil from Australia. Global expansion into fifteen international markets including the US with retail listing in Kroger, Super Target, Winn-Dixie, HEB and Publix. www.mitologroup.com.au
Roger J. Ley's Contact Information
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