Rodion Usaev

I supervise industrial design projects in-development, conducting on-site and remote reviews and increasing overall, project and design expertise of specialists.

We create industrial design for startups, brands, and companies, where form, graphics, color, and every detail enhance the value of the product. Our motto — “Power of Ideas. Purity of Forms. Perfection of Details.” — reflects the key principles of our work: honest, technological, and precise design, thanks to which even complex products become clear, ergonomic, and visually appealing. By working with us, you will create a modern and attractive product that stands out among competitors, engages users, and strengthens trust in your brand.

Collaboration since 2018 with the start up company dv8 ID in interior architecture and industrial design projects for international corporate clients.

An innovative startup in the development of premium audio equipment, robots and mobile applications. Responsibilities: • full leading of design projects, from sketches and 3D models to visualizations, presentations and prototypes; • cooperation with engineers, supervision; • creation of mockups, supervision of prototyping and 3D printing; • visualization of product design: visualizations, videos and virtual reality; • preparation of patent documentation, support of the work of the patent office; • coordination of contracts with contractors, supervision of work; • control of budget and expenses for industrial design; • candidate screening, interviewing and hiring. Achievements: • developed the design of an innovative premium karaoke microphone. Led the project from concept to engineering and initial prototypes. Design patent received. • in 2 weeks I developed a design project for an innovative robotic dog made of composite materials and a joystick to control it. Oversaw engineering development, animation video creation and production.

Global Innovation, Design & Engineering Agency • Developed a successful CMF strategy for the new Sharp vacuum cleaners, which went on sale in 2019 • Created 5 unique design proposals for a premium usb hub packaging in 2 days. The client was amazed by the ideas and ordered prototypes of all the concepts. • Produced successful design concepts of Coca-Cola dispenser, Vesta professional oven, Vatti premium steam oven and other products

EniProgetti, company of Eni Group. Development of innovative solutions in the field of oil production. As a consultant in Altran Italy I was appointed to coordinate the project for the development of an off-shore oil platform virtual simulator. • Effectively managed the activities of Altran developers and cooperation with the client Eni Progetti until the successful conclusion of the key phase of the project, after which decided to return to the field of industrial and product design.

One of the largest manufacturers of domestic appliances in the world. Markets Indesit, Kitchenaid, Hotpoint and other brands. As a consultant at Altran Italia, I joined the Whirlpool Global Consumer Design, where successfully worked on numerous projects. • Designed a new series of Hotpoint Digi Iron irons together with Makio Hasuike & Co, oversaw the prototyping and engineering till production, made realistic promotional visualizations • Developed successful CMF solutions for Hotpoint HD irons and MyLine kitchen appliances, created realistic promotional visualizations • Created and held 3 virtual presentations of Hotpoint products under development to Whirlpool management, which allowed them to make strategic decisions without creating expensive prototypes • Took active part in design of the Whirlpool built-in kitchen hood, which was exhibited at EuroCucina 2018 and received the IF Design Award 2020

Brand spaces and industrial design studio. • Developed the concept of the DV8 work chair for the Haworth Group in team with design director and engineers, oversaw the production of several prototypes. • Assisted in the development of the concept of a new LED lighting product for Zumtobel Group, created a pre-engineering 3D model.

• Took active part in development of planning and design solutions for the interior system of 4000 branches of Sberbank. • Developed technical documentation and took active part in creating design solutions for the showroom of the 52 Nord residential complex in Germany.

Innovative 3D printing and prototyping startup. • Developed concepts and design for more than ten 3d printed gadgets and accessories

Industrial design studio. • Took active part in the development of Innova Energie home air conditioning concepts. • Prepared photorealistic renderings of Tonelli tables and garden lamps.

• Gained practical experience and skills in industrial and furniture design, while working on the graduation project of summer kitchen for Schiffini Cucine and many other projects. • Got broad knowledge in the field of design, manufacturing technologies, marketing and other disciplines.